The campaign came to life with the short film, “Best Job” which touches the heart and celebrates the role that moms play in raising Olympians and great kids. There were also videos of the moms of some of the 150 athletes sponsored by P&G brands.

P&G The tagline, “P&G, Proud sponsor of Moms” was used to tie in all elements of the campaign. We empowered our consumers by providing a way for them to participate. We developed a unique digital platform for consumers to thank and honor their own moms.

The new Marketing Operating Model (MOM) The challenge is weaving all the available data into an accurate and complete profile of the individual consumer. Failing at that can blunt the impact of even the most ambitious data-collection efforts.

Mom believed in a better future Or maybe the maternal figures in your life showed you ways to practice resilience and small acts of kindness to enrich your life and others'. Let them know how much you appreciate their hopes and dreams on your behalf.

The main sponsor is the most important sponsoring-partner of a sponsee. It is the sponsoring package with the most value.

Alliance of Moms - a membership program of the Alliance for Children's Rights - is a community of philanthropists who support pregnant and parenting teens in LA's foster care system so that they can build a positive future for themselves and their children.

Minutes of Meeting are an essential part of any business or organization. The MoM serves as a written record of decisions that were made and actions that need to be taken in order to ensure the successful completion of a project.

MOM, minutes of meeting.

Mothers are guardian angels for their children, always loving and supporting them. Because she is the first person a child sees after birth, every youngster holds a particular place in their heart for their mother. This is why a child and their mother will have such a strong attachment.

In positive psychology research, gratitude is strongly and consistently associated with greater happiness. Gratitude helps people feel more positive emotions, relish good experiences, improve their health, deal with adversity, and build strong relationships.

A project sponsor is an individual or a group that provides financial and other resources and support to a project. The project sponsor is usually at the senior management level and either owns the project or is at least partly responsible for the project's existence and therefore, its success.

Sponsorship involves a business relationship between two parties, where one party (sponsor) provides support in the form of funding, resources, or services to the other party (beneficiary). The beneficiary, in return, allows access to the sponsor for rights and associations for commercial advantage.