What the Kmart CASHBACK Bonanza TV commercial - Toda la tienda is about.

Kmart, the popular American chain of discount department stores, has launched a new CASHBACK Bonanza TV Spot in Spanish, targeting its Hispanic shoppers. The ad is called 'Toda la tienda' (meaning 'The whole store' in Spanish), and it aims to showcase the wide variety of products that Kmart offers at affordable prices.

The 15-second TV spot features a Hispanic actress who walks through various departments of the Kmart store, picking up different items that catch her attention. She is then shown checking out at the cash register, where she receives cashback on her purchases.

The ad emphasizes Kmart's commitment to offering customers the best deals and discounts on everything from groceries to electronics, furniture, and clothing. Whether it's back-to-school essentials, home décor, or new tech gadgets, Kmart promises to have the best products at lower prices.

Moreover, the ad is presented in Spanish, acknowledging the unique cultural twist that Hispanic customers bring to the shopping experience. This helps Kmart better connect with its Hispanic consumers and cultivate brand loyalty, ultimately driving sales and generating profits.

Overall, the 'Toda la tienda' Kmart CASHBACK Bonanza TV spot is an excellent example of how brands can target their diverse audiences while remaining authentic and relevant.

Kmart CASHBACK Bonanza TV commercial - Toda la tienda produced for Kmart was first shown on television on October 1, 2017.