What the Velveeta Mini Blocks TV commercial - Introducing is about.

The Velveeta Mini Blocks TV spot titled 'Introducing' is a thirty-second commercial that introduces a new product to the Velveeta family. The ad begins with a shot of a woman standing in a grocery store aisle, looking at a traditional block of Velveeta cheese. Suddenly, she notices a small package labeled "Velveeta Mini Blocks" sitting on the shelf next to the original cheese.

The woman is intrigued by the new product and decides to give it a try, so she tosses it into her shopping cart. The camera then zooms in on the package's label as the announcer explains that the mini blocks are the same delicious, creamy, and melty Velveeta cheese but in an easy-to-use, portion-controlled size.

The commercial meticulously displays the mini blocks' versatility by showing a variety of mouth-watering meals that incorporate the cheese, including quesadillas, macaroni and cheese, and grilled cheese sandwiches. The shots of the meals are accompanied by the cheese's sizzling sound as it melts and oozes out of the dishes.

The commercial ends with a shot of the woman preparing a dish with the Velveeta Mini Blocks, and the announcer encourages viewers to try the new product. The ad's background song is upbeat and catchy, adding to the commercial's overall excitement and energy.

Overall, the 'Introducing' TV spot for Velveeta Mini Blocks is an entertaining and engaging commercial that cleverly showcases the new product's key benefits and features. It's no wonder why the introduction of Velveeta Mini Blocks has been a massive success, thanks to this innovative advertisement.

Velveeta Mini Blocks TV commercial - Introducing produced for Velveeta was first shown on television on January 2, 2017.