ABILIFYABILIFY is a brand name for the drug aripiprazole, which is used to treat schizophrenia, bipolar disorder, and depression. It is manufactured by Bristol-Myers Squibb in partnership with Otsuka...
ABILIFY TV Spot, 'Add Abilify' is a commercial that promotes the usage of Abilify – a medication used to treat mental illnesses. The ad showcases the struggles and emotional turmoil that people with depression, bipolar disorder, and schizophrenia go through in their daily lives. The visuals portray a woman sitting on her bed, looking out the window, struggling with her thoughts. A man is shown walking on a crowded street while feeling suffocated by his surroundings. Both these people are portrayed as being overwhelmed by their mental health conditions.
The ABILIFY TV Spot targets people who are already taking medication for their mental illnesses but feel that they require something more to alleviate their symptoms. The medication claims to help patients gain control over their emotions, stabilize their moods and provide them with a sense of calmness. It is shown as a possible addition to their current treatment plan that can improve the quality of their lives.
The ad provides a message of hope, as the characters are shown taking the initiative to seek help for their conditions, and the addition of Abilify is depicted as a positive step towards managing their mental health. Additionally, the voice-over at the end of the commercial emphasizes the importance of taking action in the face of mental health issues and seeking professional help by adding Abilify to their treatment.
In conclusion, the ABILIFY TV Spot, 'Add Abilify' aims at encouraging people to seek additional medical care for their mental illnesses and promoting the benefits of Abilify as a form of treatment. The commercial offers hope to those who struggle with mental health conditions and encourages them to seek the help they need and deserve.
ABILIFY TV commercial - Add Abilify produced for ABILIFY was first shown on television on March 24, 2013.
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