What the Colgate Total Super Bowl 2019 TV commercial - Close Talker is about.

The Colgate Total Super Bowl 2019 TV Spot, 'Close Talker' featuring Luke Wilson was a memorable and entertaining commercial that left viewers amused and eager to try out the product. The creative minds behind this ad campaign took a hilarious approach to emphasize the importance of fresh breath and maintaining proper oral hygiene.

The commercial opens with Luke Wilson, the well-known actor, portraying a typical close talker who invades personal space when engaging in conversations. Luke's exaggerated character adds a touch of humor to the scene as he gets uncomfortably close to various unsuspecting individuals. His intrusive behavior quickly grabs the attention of onlookers and sets the stage for the main message of the ad.

As the close talker continues to invade people's personal space, a voiceover explains the importance of using Colgate Total toothpaste to maintain fresh breath and combat the negative consequences of bad oral hygiene. The ad highlights Colgate Total's ability to fight bacteria, reduce plaque, prevent gingivitis, and protect against cavities for 12 hours.

Meanwhile, the close talker's relentless pursuit of close proximity makes for comical encounters, earning laughs and smiles from viewers. The commercial cleverly juxtaposes the exaggerated behavior of the close talker with the effectiveness of Colgate Total toothpaste, creating a memorable and captivating narrative.

Throughout the ad, the message remains clear: using Colgate Total toothpaste can keep your breath fresh and eliminate the need for awkward close encounters in conversations. The combination of Luke Wilson's comedic timing and the clever execution of the concept makes this commercial truly stand out.

As the commercial concludes, viewers are left with a positive impression of Colgate Total and a desire to try out the product for themselves. The ad successfully conveys the benefits of using Colgate Total toothpaste while incorporating humor and entertainment, making it a memorable addition to the Super Bowl commercial lineup.

Overall, the Colgate Total Super Bowl 2019 TV Spot, 'Close Talker' featuring Luke Wilson is a prime example of a successful advertisement that effectively promotes a product by blending humor with a strong message. This commercial serves as a reminder to prioritize oral health and choose the right toothpaste for a fresh and confident smile.

Colgate Total Super Bowl 2019 TV commercial - Close Talker produced for Colgate was first shown on television on February 2, 2019.