What the U.S. Department of Labor TV commercial - Hire a Veteran Today Feat. R. Lee Ermey is about.

Title: U.S. Department of Labor TV Spot - 'Hire a Veteran Today' Feat. R. Lee Ermey

Introduction:The U.S. Department of Labor's television advertisement titled 'Hire a Veteran Today' features the renowned actor and former Marine drill instructor, R. Lee Ermey. This powerful and inspiring commercial aims to raise awareness about the value and skills veterans bring to the workforce.

Body:

Scene 1:

The TV spot opens with a sweeping aerial shot of the American flag waving proudly in the background, symbolizing patriotism and unity. The camera then zooms in on R. Lee Ermey, dressed in his trademark military attire, standing tall and proud.

Voiceover: "In America, our veterans have served with honor and dedication."

Scene 2:

The scene transitions to a montage of various veterans performing different jobs in different industries, showcasing their diverse skill sets. From construction workers to doctors, pilots to engineers, the TV spot highlights the wide range of expertise possessed by veterans.

Voiceover: "After serving their country, they are ready to serve you, bringing their unique skills to the workplace."

Scene 3:

The camera focuses on R. Lee Ermey, who looks directly into the camera, delivering a heartfelt message.

R. Lee Ermey: "Hi, I'm R. Lee Ermey, and I'm here to tell you that hiring a veteran is not just the right thing to do; it's the smart thing to do!"

Scene 4:

The commercial showcases employers who have recognized the value of hiring veterans, featuring testimonials from successful businesses that have benefitted from the skills and work ethic of veterans.

Voiceover: "Companies that hire veterans discover their dedication, teamwork, and leadership qualities can elevate any business."

Scene 5:

The final scene returns to R. Lee Ermey, addressing the audience with conviction.

R. Lee Ermey: "When you hire a veteran, you're not just providing a job — you're honoring their sacrifice and ensuring a prosperous future for America."

Voiceover: "Hire a veteran today. Visit our website to learn more."

Conclusion:

The U.S. Department of Labor's TV spot serves as a powerful reminder of the immense contributions veterans can make to the workforce. With a commanding presence from R. Lee Ermey and compelling visuals, the commercial encourages employers to recognize the value of hiring veterans and the positive impact it can have on both their businesses and the nation. By highlighting the skills, dedication, and leadership qualities that veterans possess, the ad aims to build support and appreciation for those who have served our country.

U.S. Department of Labor TV commercial - Hire a Veteran Today Feat. R. Lee Ermey produced for U.S. Department of Labor was first shown on television on April 20, 2016.