What the Sleep Number TV commercial - Diversity Numbers is about.
The Sleep Number TV spot 'Diversity Numbers' is a compelling and thought-provoking commercial that celebrates the diversity of the human population. The ad features multiple people of different races, ages, and genders, each identified by their Sleep Number setting.
The commercial begins with a series of close-up shots of people's faces, accompanied by their corresponding Sleep Number. As the camera moves from one person to the next, viewers get a sense of the wide range of numbers, from the low double-digits to the mid-eighties.
The voiceover explains that everyone has a unique Sleep Number, just as every human is different. The ad goes on to suggest that Sleep Number beds are designed to cater to individual preferences and needs, just like society as a whole should consider the unique needs of different people. The tagline of the ad is "Find your Sleep Number, and together, let's find your uncommon," a message that promotes inclusivity and celebrates differences.
Overall, the Sleep Number TV spot 'Diversity Numbers' is a powerful reminder of the importance of celebrating diversity and embracing individual differences. By linking the concept of Sleep Number beds to the uniqueness of human beings, the ad encourages viewers to remember that we are all different, and that those differences should be celebrated rather than ignored or erased.
Sleep Number TV commercial - Diversity Numbers produced for
Sleep Number
was first shown on television on November 19, 2012.
Frequently Asked Questions about sleep number tv spot, 'diversity numbers'
Legal issues and controversy
The appeals court also threw out a $2.63 million legal fee award for Sleep Number. In 2015, a class action lawsuit was filed against Sleep Number and Leggett & Platt accusing the companies of failing to uphold the warranty and fix a bed they sold to customers, David and Katina Spade.
Sleep Number thinks it can help, with new smart-bed technology. And the new "Sleep Next Level" brand-positioning campaign highlights the options. Created by 72andSunny, and featuring actress Gabrielle Union and her husband Dwyane Wade, an NBA star who played for the Heat for 16 years.
All Sleep Number® beds are designed and crafted in our award-winning U.S. manufacturing facilities located in Irmo, SC, and Salt Lake City, UT.
Ordinary mattresses tend to need replacing every 8-10 years, but the Sleep Number® smart bed is designed to last 15 years or more. Sleep with confidence, as any warranted repair or replacement is also fully covered the first year, then prorated based on your purchase date.
People have also complained about Sleep Number beds being uncomfortable. Some talk about the bed deflating too often and others say it simply feels like a glorified air mattress. Also, depending on the model you receive, some Sleep Number's don't come with a cushioned mattress pad, making the bed feel extra firm.
80% of NFL players have a Sleep Number® smart bed. Enhance your sleep game, too. Find the smart bed that's perfect for you.
Sleep Number has partnered with actress, producer and author Gabrielle Union and her husband Dwyane Wade, retired NBA hall of fame player, in its latest advertising campaign.
Gabrielle Unionm. 2014Siohvaughn Funchesm. 2002–2010
Dwyane Wade/Wife
“Select Comfort has publicly stated that 'there have been 0 confirmed cases of mold in a Sleep Number bed sold after the antimicrobial reformulation in 2005. '”
The Best Sleep Number Mattress Alternatives
- Nectar Premier with Adjustable Base – Best Sleep Number P Series Alternative.
- Saatva Solaire – Best Sleep Number C Series Alternative.
- Leesa with Adjustable Base – Best Sleep Number M Series Alternative.
- Emma Shift – Best Sleep Number I Series Alternative.
The Saatva Solaire adjustable bed offers a more supportive plush feel, with the five-zoned Talalay latex providing incredible lumbar support. With an organic pillow top and gel-infused memory foam, the Solaire hugs the body and relieves pain points.
According to Sleep Number representatives, the most common Sleep Number is somewhere in the 35-40 range. With 0 being the softest bed and 100 being the firmest.