What the Riders by Lee Jeans TV commercial - Heavenly Touch Denim is about.

Riders by Lee Jeans recently released a new TV spot titled 'Heavenly Touch Denim.' The ad showcases their latest collection of jeans that promise to provide the wearer with unparalleled comfort and style.

The TV spot begins with a stunning aerial view of a scenic desert landscape. The camera then seamlessly moves towards a group of women riding horses into the sunset. The women are all donning Riders by Lee Jeans denim, which appears to be a perfect fit on each of them.

As the riders continue on their journey, the ad's voiceover talks about how the new collection of denim provides a heavenly touch, making them feel not only comfortable but also confident. The denim promises to move effortlessly with the wearer, giving them the freedom to move how they want without feeling restricted.

Throughout the ad, the viewer can see the different types of denim that the new collection offers—from straight-fit to bootcut. Each type of denim has been designed keeping in mind the various body types of women, making sure that there is something for everybody.

The ad ends with a message that encapsulates the essence of Riders by Lee Jeans. It highlights the brand's commitment to creating denim that empowers women to be comfortable, stylish, and confident in their skin.

Overall, the Riders by Lee Jeans' TV spot effectively conveys the message about its new Heavenly Touch Denim collection. The ad showcases their dedication to providing women with the perfect fit and the ultimate comfort, making them feel nothing short of heavenly.

Riders by Lee Jeans TV commercial - Heavenly Touch Denim produced for Lee Jeans was first shown on television on November 7, 2014.