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Advertisers of the Liberty Mutual TV Spot, 'Insurance Pain'

Liberty Mutual TV commercial - Insurance Pain
Liberty Mutual

Liberty Mutual is a leading global insurance company known for its commitment to providing reliable coverage and exceptional customer service. With a rich history dating back to 1912, Liberty Mutual h...

What the Liberty Mutual TV commercial - Insurance Pain is about.

Liberty Mutual TV commercial - Insurance Pain

Liberty Mutual TV Spot, 'Insurance Pain' is a humorous and relatable advertisement that highlights the frustrations we all feel when it comes to purchasing insurance. The ad features a woman named LiMu Emu and her human partner, Doug, who represent Liberty Mutual's new campaign to simplify insurance.

The commercial begins with Doug in a doctor's office, suffering from what he calls "insurance pain." As he tries to describe his pain, LiMu Emu shows up and starts talking in a ridiculous, high-pitched voice, mocking Doug's attempts to communicate. Doug hilariously asserts that buying insurance is like getting socks for Christmas – no one wants it, but everyone needs it.

Throughout the ad, LiMu Emu and Doug demonstrate Liberty Mutual's commitment to making insurance as painless as possible. The duo is shown breaking through walls, knocking over pianos, and even riding a motorcycle through a courtroom to emphasize that they are willing to do whatever it takes to help customers get the best coverage at a fair price.

The Liberty Mutual TV Spot, 'Insurance Pain' is a clever and entertaining advertisement that effectively showcases the company's dedication to making insurance a more straightforward and less stressful process. By making insurance feel less like a nuisance and more like a necessary step to protect yourself, Liberty Mutual encourages viewers to consider their services next time they are in the market for insurance.

Liberty Mutual TV commercial - Insurance Pain produced for Liberty Mutual was first shown on television on November 30, 2014.

Frequently Asked Questions about liberty mutual tv spot, 'insurance pain'

We rate Liberty Mutual a 9.1 out of 10.0 and recognize it for having Good Programs for Young Drivers in 2023. The overall rating of “9.1” was aggregated from the company's performance across five key categories for car insurance: cost, coverage, reputation, availability and customer experience.

We believe State Farm and Liberty Mutual are both excellent choices for auto insurance coverage. The two companies have high ratings from AM Best, indicating good financial stability and their ability to pay out insurance claims.

Liberty Mutual: A trusted insurance company for over 100 years.

1. David Hoffman: David Hoffman is the actor who portrays Doug in the “LiMu Emu and Doug” campaign. He is an experienced actor and has appeared in various television shows and films throughout his career. Hoffman's comedic timing and chemistry with the emu have made him a fan favorite in Liberty Mutual's commercials.

Liberty Mutual customer satisfaction

Study or Rating AgencyLiberty MutualIndustry average
2023 J.D. Power Digital Experience Study - Service656/1,000702/1,000
2023 J.D. Power Digital Experience Study - Shopping538/1,000521/1,000
AM Best ratingA (Excellent)N/A

The Financial Ratings are Standard & Poor's 'A' (Strong); A.M. Best Co 'A' (Excellent) and Moody's A2 (Good). For more information regarding Liberty Mutual Group please visit www.libertymutual.com.

Once the final decision is accepted by all affected beneficiaries, Liberty Corporate will finalise payment within 15 working days. Unapproved group life policies are owned by the employer and not the fund. These benefits do not form part of the retirement fund and are therefore not subject to Section 37C.

Once you've filed, a Liberty Mutual Claims Representative will review the incident details and get back to you within 1-2 business days. You can also get updates and manage any next steps - including document uploads, repair scheduling, etc.

the United States Liberty Mutual Group is an American diversified global insurer and the sixth-largest property and casualty insurer in the United States.

Insurance is a contract that transfers the risk of financial loss from an individual or business to an insurance company. They collect small amounts of money from clients and pool that money together to pay for losses. Insurance is divided into two major categories: Property and Casualty insurance (P&C)

In addition, he has went on to appear in guest roles on many TV shows, most notably Parenthood, Letterkenny and Modern Family. Novlan then created a name for himself when he played the part of the "Struggling Actor" on a commercial for Liberty Mutual.

David E. Hoffman
OccupationWriter journalist
NationalityAmerican
Alma materUniversity of Delaware Oxford University
Notable worksThe Oligarchs (2002) The Dead Hand (2009) The Billion Dollar Spy (2015)

Videos

Watch Liberty Mutual TV Commercial, 'Insurance Pain'

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Actors

Actors who starred in Liberty Mutual TV Spot, 'Insurance Pain'

Valencia Yearwood photo
Agenices

Agenices of the Liberty Mutual TV Spot, 'Insurance Pain'

Liberty Mutual TV commercial - Insurance Pain
Havas Worldwide

Havas Worldwide is a global advertising and communications agency that was founded in 1835 by Charles-Louis Havas. The company has a presence in over 100 countries, with over 20,000 employees working...

Liberty Mutual TV commercial - Insurance Pain
Hill Holliday

Hill Holliday is an advertising agency and marketing company based in Boston and New York. It was founded in 1968 and has since become one of the largest and most successful advertising agencies in th...

Liberty Mutual TV commercial - Insurance Pain
Initiative

A company initiative is a pro-active effort undertaken by a business to achieve a specific objective or goal. These initiatives can vary widely in scope and focus, including everything from internal p...

Products

Products Advertised

Liberty Mutual Accident Forgiveness
Liberty Mutual Better Car Replacement
Liberty Mutual Car Insurance
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