What the Princess Cruises 50th Anniversary Sale TV commercial - Join Us is about.
Princess Cruises, a premium cruise line known for its luxurious ships and exquisite experiences, recently celebrated its 50th anniversary with a special sale. To promote the sale, the company released a stunning TV spot titled "Join Us" that captured the essence of cruising with Princess.
The spot begins with an aerial shot of a majestic Princess ship sailing through crystal blue waters. As the camera zooms in, viewers are introduced to the luxurious amenities aboard the ship, including a spa, gourmet restaurants, and spacious balconies with stunning views. The visuals are accompanied by a soothing voiceover that invites viewers to "join us on a journey of a lifetime."
The spot then showcases the diverse range of ports that Princess cruises visit, from the exotic jungles of the Caribbean to the picturesque cities of Europe. The stunning landscapes and vibrant cultures are sure to entice travelers seeking adventure and exploration.
As the spot comes to a close, viewers are reminded of the 50th anniversary sale, featuring incredible savings and exclusive offers. The "Join Us" campaign encourages travelers to make memories that will last a lifetime aboard a Princess cruise.
In summary, Princess Cruises' "Join Us" TV spot celebrates the company's 50th anniversary with a stunning visual journey of its luxurious ships, breathtaking destinations, and incredible savings. The campaign invites travelers to embark on a journey that will be cherished forever, and it's an offer that's hard to resist.
Princess Cruises 50th Anniversary Sale TV commercial - Join Us produced for
Princess Cruises
was first shown on television on January 4, 2015.
Frequently Asked Questions about princess cruises 50th anniversary sale tv spot, 'join us'
December 3, 2015
Princess Cruises President Jan Swartz, left, and everyone's favorite captain, Gavin MacLeod, accept a proclamation from the City of Santa Clarita Mayor Pro Tem Bob Kellar declaring December 3, 2015 "Princess Cruises Day" in honor of the cruise line's 50th anniversary. SANTA CLARITA, Calif., Dec.
Princess Cruises's revenue is $4.2 billion.
Princess Cruises has 30,000 employees, and the revenue per employee ratio is $140,966. Princess Cruises peak revenue was $4.2B in 2022.
Princess Cruises Cruise Destinations
Popular Princess Cruises itneraries include cruises sailing to Alaska, Australia & New Zealand, the Caribbean, the Panama Canal, U.S Eastern Seaboard, European river cruises, Hawaii, the Mediterranean, Mexico, Middle East, Southeast Asia, The Orient, the U.S Westcoast, and more.
The newest Princess cruise ship is Discovery Princess. As noted above, it debuted in March 2022. Measuring 145,000 gross tons, Discovery Princess is the biggest Princess cruise ship ever built and has more restaurants, bars, showrooms and deck-top pool space than many older Princess ships.
Cruising in 1950-2000
The 1950s saw what many people refer to as the Golden Age of cruising come into being. Cruises became social events with filled with games, drinking, dancing, and even glamorous guests.
Princess appeals to an older demographic than lines such as Carnival and Norwegian. The average age of passengers is around 57, and you'll usually see a lot of couples on board in their 50s, 60s and 70s. As noted above, these aren't people necessarily craving go-kart tracks and ropes courses at sea.
One of the best-known names in cruising, Princess Cruises first set sail in 1965 with a single ship cruising to Mexico. Today, the line has grown to become the third largest cruise line in the world, renowned for innovative ships, an array of onboard options, and an environment of exceptional customer service.
Princess Cruises Threats
Princess Cruises Overview |
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Segmentation | Vacation goers, casual tourists |
Target Market | The high income group which like to enjoy luxury |
Positioning | Best hospitality, cuisine and entertainment in the world |
Princess Cruises allows you to explore every stop along the way. You can get insights from the locals about each port and discover the unknown facts about them. There are local experts and crew members that sail with the Princess Cruises and are always ready to help.
The cruise ship, called Icon of the Seas, is massive – measuring 1,198 feet long with 250,800 gross tonnage. Capable of carrying 7,600 guests and 2,350 crew members, the ship is equipped with 20 total decks, seven pools, and what Royal Caribbean describes as six "record-breaking" waterslides.
Ships Launched
- Spirit of the Rhine, Saga.
- Odyssey of the Seas, Royal Caribbean.
- Viking Venus, Viking Ocean.
- MSC Virtuosa, MSC Cruises.
- Celebrity Apex, Celebrity Cruises.
- Iona, P&O Cruises.
- Enchanted Princess, Princess Cruises.
- Spirit of Adventure, Saga.
Golden Princess Ship Stats
Item | Detail |
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Year Built | 2001 |
Years Old | 22 |
Tons | 108,865 |
Speed | 23.0 knots |