Ram Trucks is a renowned American automobile manufacturer specializing in the production of high-quality trucks and commercial vehicles. Founded in 2010, Ram Trucks quickly established itself as a for...
In 2025, the automotive world was abuzz with the launch of the highly anticipated Ram 1500 REV. The team at Ram knew they had a game-changer on their hands, and they needed an equally captivating television commercial to showcase their revolutionary truck. That's when they turned to the comedic genius of Tim Robinson to bring their vision to life.
The TV spot, titled "Guinea Pig: Ottoman," starts with Tim Robinson sitting comfortably on a plush ottoman in a cozy living room. A mischievous smirk graces his face as he addresses the camera. The scene quickly transitions to a rugged off-road landscape, just as the Ram 1500 REV roars into frame, dust kicking up behind it.
Tim, still seated on the ottoman, remains undisturbed as the powerful truck effortlessly navigates through the rough terrain. He quips, "This ain't your grandma's truck, unless your grandma drives a beast like this."
As the Ram 1500 REV goes from conquering steep inclines to splashing through deep mud puddles, Tim remains unfazed, his ottoman becoming a symbol of comfort and reliability amidst the chaos. With a twinkle in his eye, he adds, "Just think of all the amazing adventures you could have with this bad boy."
Cutting back to the living room, Tim is suddenly standing beside the truck, still on the ottoman. With a comedic flourish, he says, "And if this truck can handle all that, just imagine what it can do on your everyday commute."
The camera pans out, revealing a group of Ram enthusiasts in the background, all eager to experience the power and performance of the Ram 1500 REV. Tim joins them, beaming with excitement, as they approach the truck, ready to embark on their own unforgettable adventures.
The commercial ends with a voiceover declaring, "The 2025 Ram 1500 REV: Unleash Your Adventurous Spirit," followed by a series of stunning shots showcasing the truck's sleek design, advanced technology, and rugged capabilities.
With "Guinea Pig: Ottoman," Ram successfully captures the essence of their groundbreaking truck, presenting it as a vehicle that seamlessly blends power, resilience, and comfort. Tim Robinson's comedic brilliance adds an extra layer of entertainment, making this TV spot an instant hit and leaving audiences excited to experience the Ram 1500 REV for themselves.
2025 Ram 1500 REV TV commercial - Guinea Pig: Ottoman produced for Ram Trucks was first shown on television on April 26, 2023.
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