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Advertisers of the Downy Fabric Conditioner TV Spot, 'It's Not You'

Downy Fabric Conditioner TV commercial - Its Not You
Downy

Downy is a renowned company that has made a significant name for itself in the world of fabric care. Focused on providing high-quality products, Downy has revolutionized the way people view laundry an...

What the Downy Fabric Conditioner TV commercial - Its Not You is about.

Downy Fabric Conditioner TV commercial - Its Not You

Downy Fabric Conditioner's TV spot titled "It's Not You" follows the story of a woman who realizes that the shrinking of her clothes after washing was not her fault. In the ad, the protagonist starts her day in her usual routine of showering and getting dressed while talking to herself in the mirror, where she notices how her favorite shirt has shrunk yet again. Frustrated, she decides to take on the blame for the shrinking, feeling guilty and incompetent.

As the story continues, the woman discovers that the problem was not her doing, but instead was due to her laundry detergent. Cue to the Downy Fabric Conditioner, which solves all her shrinking problems, leaving her clothes soft and smelling great.

The ad delivers a message of reassurance to the audience, telling them that it's not their fault if they have shrinking issues and that they don't have to suffer the inconvenience of losing their favorite clothing items. The commercial effectively promotes Downy Fabric Conditioner as the ultimate solution.

Overall, the ad speaks to the frustrations that many households experience in their laundry routines, and how the right choice of fabric conditioner can make all the difference. The message is clear and comforting, leaving the viewer feeling like they've found a solution to a problem they didn't even realize they had.

Downy Fabric Conditioner TV commercial - Its Not You produced for Downy was first shown on television on August 30, 2015.

Frequently Asked Questions about downy fabric conditioner tv spot, 'it's not you'

But it comes at a cost: Fabric softener can reduce flame resistance on children's sleepwear, and the residue buildup in the machine can create a healthy environment for mildew to grow in. It can even diminish workout clothes' wicking ability.

Fabric Conditioner is Downy's version of fabric softener. It's pretty much the exact same thing with different branding. According to their website, Downy's Fabric Conditioner keeps clothes soft and fresh but also keeps colors from fading and reduces fuzz.

Studies have shown that fabric softeners like Downy or Bounce contain harmful VOCs (volatile organic chemicals), animal-based fats, and fragrances.

  • Downy protects your clothes from washing machine damage. The agitation, spinning, and heat of the laundry process can damage clothes at the fiber level.
  • Downy protects against stretching.
  • Downy protects against fading.
  • Downy protects against fuzz.
  • Downy makes your clothes smell fresh.
  • Downy neutralizes odors.

The most worrisome preservatives in fabric softeners include the potent skin allergen methylisothiazolinone, and glutaral, known to trigger asthma and skin allergies. Glutaral, or glutaraldehyde, is also toxic to marine life. Among artificial colors, D&C violet 2 has been linked to cancer.

For a natural approach, look for fabric softeners with fragrances derived from essential oils, like Mrs. Meyer's Clean Day Fabric Softener. Some fabric softeners, like the 9 Elements Laundry Purifying Softener Liquid, have the Safer Choice label, which designates products that are safe for you and the environment.

You might be wondering what the difference is between fabric softener and fabric conditioner. The answer is nothing! They're just two different names used for the same product.

That depends on your personal preference. If you want your clothes to be softer and smell nice, then fabric softener is a good choice. If you want to protect your clothes and make them easier to iron, then fabric conditioner is a better choice.

For a natural approach, look for fabric softeners with fragrances derived from essential oils, like Mrs. Meyer's Clean Day Fabric Softener. Some fabric softeners, like the 9 Elements Laundry Purifying Softener Liquid, have the Safer Choice label, which designates products that are safe for you and the environment.

They're unnecessary and bad for your clothes (especially athletic wear, which we'll get into), your health, and the environment. It's just not worth it! Fabric softeners became popular in the mid-1900s because the dyes, detergents, and dryers were harsh on clothes, making them rough and scratchy.

Rinse and spin cycles involve an awful lot of agitation and friction on the fibres of our clothes which causes stress and damages material, weakening fabrics. If the fibres are coated with fabric conditioner this strengthens them and protects against wash damage.

It Can Affect Texture Over Time. While fabric softener can lend to a soft, wrinkle-free finish, ongoing usage may negatively impact the feel of your fabrics over time. “They can potentially alter the state of the garment, making it less fluffy and more flat,” notes Balanzat.

Videos

Watch Downy Fabric Conditioner TV Commercial, 'It's Not You'

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Actors

Actors who starred in Downy Fabric Conditioner TV Spot, 'It's Not You'

Debs Howard photo
Agenices

Agenices of the Downy Fabric Conditioner TV Spot, 'It's Not You'

Downy Fabric Conditioner TV commercial - Its Not You
Grey Global Group Inc.

Grey Global Group Inc. is a renowned advertising and marketing agency that was founded in 1917 by Lawrence Valenstein and Arthur Fatt. The company has its headquarters in New York City and has grown t...

Downy Fabric Conditioner TV commercial - Its Not You
Woven

Woven is a tech startup company based in San Francisco that specializes in creating project management software. Founded in 2017, the company has quickly gained recognition for its innovative approach...

Products

Products Advertised

Downy Fabric Conditioner
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