What the Coravin TV commercial - Choices is about.
Coravin is a wine preservation system that allows wine lovers to enjoy a glass of wine without removing the cork. The company recently released a TV spot called 'Choices' that captures the essence of wine enthusiasts.
The commercial features a man and a woman sitting together in a cozy room sipping a glass of fine red wine. They remember the good times they've had in the past, the choices they've made, the places they've seen, and the people they've met.
The Coravin wine preservation system allows them to make the choice to have just one glass of wine, even from a bottle that would typically require the entire cork to be removed. This means they can savor their wine without committing to an entire bottle.
The ad beautifully captures the essence of wine lovers and the moments that make wine special. The actors' expressions and the music perfectly complement the brand's message. The tagline, "Make the most of every moment. Choose Coravin," reminds viewers to cherish the little things and make the most of them.
In conclusion, the Coravin 'Choices' TV spot beautifully captures the essence of wine and wine lovers. It encourages viewers to savor every moment, no matter how small, while reminding them that Coravin can help them do it with ease.
Coravin TV commercial - Choices produced for
Coravin
was first shown on television on November 18, 2019.
Frequently Asked Questions about coravin tv spot, 'choices'
Coravin is an easy-use tool that allows small amounts of wine to be poured without requiring you to open a bottle; Coravin wine by the glass systems for still wine work by replacing poured wine with a neutral, argon gas.
Coravin is a global wine technology company on a mission to inspire wine exploration through innovations that give everyone the power of choice.
Coravin, Inc. is a company based in Burlington, Massachusetts, that manufactures products for the wine industry. Its first product, the Coravin Wine Preservation Opener, pours wine without removing the cork from the bottle.
Greg Lambrecht is inventor, founder, and board member of Coravin.
In the late 1990s, Lambrecht began to think about a way to pass a needle through the cork, pour a glass and remove the needle - without introducing oxygen into the wine. A decade and multiple iterations of his concept later, Lambrecht founded Coravin in 2013.
Can I travel with my Coravin System? All Coravin Wine Systems are permitted during air travel without Coravin Pure™ Capsules. However the Coravin Pure™ Capsules are prohibited due to TSA restrictions and will be confiscated if traveling through an airport in the US.
Coravin CEO Christopher Ladd.
CP: Coravin Timeless systems have a small, hollow needle that pierces through the cork. From there, you tilt the bottle to a 45° angle over a glass and quickly press and release the trigger to pour. Pure argon gas is injected into the bottle to replace the lost wine and preserve what's left.
Coravin Pure™ Argon Capsules power Coravin Timeless and Pivot™ Wine Preservation Systems. They are filled with pure Argon gas that pressurizes the bottle to allow wine to flow out the spout, then blankets the remaining wine once the System is removed.
What Is A Coravin? The Coravin works by injecting argon, an inert gas into the bottle before ejecting the wine through a fine, medical grade needle. This prevents any oxidation of the wine, which could ruin a wine's development.
How does a wine dispenser work? Through the use of Argon or Nitrogen gas, wine dispensers preserve wine for 30+ days and can serve wine by the glass in three precise volumes. Generally, the portions are set by the taste, half glass, and full glass.
Coravin capsules are made with pure Argon
Coravin capsules are specifically designed to meet food safety standards, ensuring that the gas used is approved for contact with food. Due to strict regulations in the food industry, there are limited options available for systems dedicated to this sector.