What the Thumbtack TV commercial - Broken Shades is about.

Title: Broken Shades

Description:

The Thumbtack TV Spot titled "Broken Shades" takes viewers on a visually captivating journey that encompasses the essence of Thumbtack's services. With its strong visual storytelling and relatable narrative, this commercial captures the struggles and triumphs of a homeowner in need.

The commercial begins with a close-up shot of a dilapidated window blind, hanging precariously from a window frame. A disheartened homeowner stands beside it, frustration etched on their face. The room is bathed in harsh sunlight, highlighting the importance of the broken shades.

As the camera pans out, we see the homeowner browsing on their smartphone as they search for a solution. They stumble upon Thumbtack, a trusted platform connecting homeowners with skilled professionals. The homeowner's face subtly transitions from frustration to hope as they discover Thumbtack's reliable services.

The scene shifts to a series of quick shots showcasing Thumbtack's diverse range of professionals, each specializing in different areas such as repair, installation, and design. We see skilled hands adjusting shades, fixing blinds, and replacing windows, highlighting the versatility of Thumbtack's network of professionals.

The commercial emphasizes Thumbtack's commitment to safe and secure services, displaying a "Verified" badge next to the service providers' profiles. This conveys a sense of reliability and trust, assuring homeowners that Thumbtack only works with highly qualified professionals.

Next, we witness the transformation of the homeowner's living space, initiated by Thumbtack professionals. A time-lapse sequence showcases the repair of broken shades, installation of new blinds, and a complete revitalization of the homeowner's window coverings. The room is bathed in warm, diffused sunlight, symbolizing the positive change that Thumbtack brings to people's lives.

Throughout the commercial, upbeat music plays in the background, amplifying the energy and excitement of the homeowners' rejuvenation. The final shot reveals a grateful homeowner, basking in the satisfaction of a job well done, giving a thumbs-up to both the Thumbtack professional and the camera.

The commercial concludes with a voiceover, encouraging viewers to trust Thumbtack for all their home improvement needs. The tagline, "Thumbtack: We find, you decide," resonates with homeowners seeking dependable and skilled professionals, reminding them that Thumbtack brings their vision to life with a simple tap on their device.

The Thumbtack TV Spot, "Broken Shades," captivates viewers through its compelling visuals, relatable narrative, and empowering message. By showcasing the transformation of a homeowner's space, it conveys Thumbtack's ability to connect people with skilled professionals who can turn their dreams into a reality.

Thumbtack TV commercial - Broken Shades produced for Thumbtack was first shown on television on May 24, 2022.