Hilton has tapped socialite Paris Hilton and actress Catherine O'Hara for its latest portfolio-wide ad campaign, launched under the tagline "It Matters Where You Stay."

Free nights can be redeemed for as few as 5,000 Points per night and no more than 95,000 Points per night for a standard room. Select properties with specialty accommodations may require up to 120,000 Points per night for a standard room.

As a Hilton Honors member, you'll receive exclusive perks when you stay at our more than 7,000 hotels around the world - including amazing resorts, luxury and boutique hotels. Best of all, it's free to join! Earn Points on your stays and turn them into free nights, travel with our exclusive partners, and so much more.

Hilton Honors accounts are available for individuals only. The only exception is for spouses who jointly own a timeshare through the Hilton Grand Vacations Club.

Hilton Hotels has a new ad campaign out, and it's starring the absolute right person. On Monday, the hotel brand unveiled its latest campaign video starring none other than Paris Hilton, the great granddaughter of Hilton Hotels founder Conrad Hilton.

One of today's most recognizable entrepreneurs and international influencers, Paris Hilton is a pioneer in reality television and an innovator in social media and celebrity branding.

roughly $50 Hilton Honors points are generally valued at 0.5 cents per point. This brings the value of 10,000 Hilton Honors points to roughly $50. This is a rough estimation based on our valuations, as Hilton doesn't reveal the true “value” of its points.

Average point value (cents) As you can see you may be able to find better-than-average value with standard rooms in the 5,000- to 20,000-point range. The 5,000-point room rewards generally have a very good value, but are unfortunately a little hard to find in Hilton's hotel network.

A stay is defined as the total number of consecutive nights spent at the same hotel, whether or not a guest checks out and checks back in again. Eligible nights include both paid and reward stays (including Points & Money Rewards™ stays) and count toward the achievement of the Milestone Bonuses.

0.5 cents per point Editorial Guidelines

No, customers can only have one Hilton Honors account, so you can only gift status to another Hilton Honors Member.

The Free Night Reward is not transferable and may not be redeemed for cash or Hilton Honors Points. The Free Night Reward may be combined with other Hilton or Free Night promotions in market and may be added to an existing paid or Reward stay.