Above the Influence is a groundbreaking company that specializes in spreading awareness and promoting positive change in our society. Going beyond the traditional corporate norms, this company aims to...
The Above the Influence TV spot titled 'Who Controls You?: Anthem' is a powerful and thought-provoking ad that aims to inspire young people to make positive choices and rise above negative influences.
The ad opens with a series of vignettes that depict young people struggling to make independent choices in the face of peer pressure, substance abuse, and other negative influences. We see teens being bullied, pressured to take drugs, and struggling to fit in with their peers. But in a powerful shift, the ad pivots to show young people taking control of their lives and making positive choices.
The ad's high-energy soundtrack and dynamic visuals contribute to its empowering message. The lyrics declare, "Who controls you? You control you!" and "You're more than a number, more than a follower," encouraging young people to resist negative influences and define their own identities.
Overall, the Above the Influence TV spot delivers a strong and positive message that will resonate with young people facing peer pressure and negative influences. It shows that with determination and the right attitude, teens can rise above negative influences and take control of their lives.
Above the Influence TV commercial - Who Controls You?: Anthem produced for Above the Influence was first shown on television on January 7, 2018.
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