Overview of InfinitiInfiniti is a luxury vehicle brand that was created by the Japanese automaker Nissan in 1989. It was established to compete with other premium brands such as Lexus from Toyota, BMW...
The 2015 Infiniti QX80 TV spot, titled 'The People Who Matter', featured renowned chef Scott Conant, and showcased the luxurious features and captivating design of the Infiniti QX80. This visually stunning commercial catered to a discerning audience looking for a vehicle that exudes sophistication and style.
The advertisement opens with a captivating aerial shot of a glamorous cityscape at night, setting the tone for the elegance and exclusivity that awaits. As the camera zooms in on a sleek, black Infiniti QX80 parked in front of a sophisticated restaurant, the viewer is immediately drawn into a world of opulence and refinement.
Enter Scott Conant, a well-known figure in the culinary world. Dressed impeccably in a tailored suit, Conant steps out of the QX80, embodying the epitome of style and success. His presence amplifies the exclusivity and desirability of the vehicle, captivating the audience's attention.
As the commercial progresses, the focus shifts to highlight the luxurious interior of the QX80. Plush leather upholstery, state-of-the-art technology, and meticulous attention to detail are all showcased. The viewer is transported into a realm of comfort and sophistication, making them yearn for a taste of the finer things in life.
Throughout the commercial, Conant's passion for culinary excellence is juxtaposed with the elegance of the QX80. The intricate preparation of a gourmet dish mirrors the meticulous craftsmanship and attention to detail that has gone into creating the Infiniti QX80.
The TV spot concludes with Conant savoring the culinary masterpiece he has prepared, now seated comfortably in the QX80's opulent cabin. His satisfaction is mirrored by the satisfied expression on the faces of the restaurant's discerning patrons.
The 'The People Who Matter' TV spot for the 2015 Infiniti QX80 successfully captures the essence of luxury, style, and sophistication. With Scott Conant as a charismatic ambassador, the commercial appeals to individuals who crave the finer things in life. It speaks to those who value impeccable design, luxurious amenities, and a vehicle that truly stands out from the crowd.
2015 Infiniti QX80 TV commercial - The People Who Matter produced for Infiniti was first shown on television on October 5, 2014.
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