Robinhood is an investment platform offering commission-free trading of stocks, ETFs, cryptocurrency, and options - all through a mobile app or website. The company is known for its easy-to-use, streamlined platform and appeal to investors new to the investment game.

That is, Robinhood routes its users' orders through a market maker who actually makes the trades and compensates Robinhood for the business at a rate of a fraction of a cent per share. Robinhood also makes money by investing users' cash deposits at a higher interest rate.

Robinhood Gold is a suite of powerful tools, data, and features designed to take your investing to the next level. With Gold, you get the following premium features for non-retirement brokerage accounts: 4.9% interest on your uninvested brokerage cash with cash sweep (1.5% without Gold)* Bigger Instant Deposits*

1. Go to the stock's detail page.
2. Select Trade → Buy or just Buy if you don't currently own the stock.
3. In Buy In, select either Dollars or Shares.
4. Select Review Order and confirm that all the details are correct or select Edit.
5. If all looks good, select Buy.

Robin became a popular folk hero because of his generosity to the poor and down-trodden peasants, and his hatred of the Sheriff and his verderers who enforced the oppressive forest laws, made him their champion.

This is how it works: When customers place trades on the platform, their orders are routed to market makers or trading firms for execution and to make an order flow. These firms pay Robinhood fees for the opportunity to execute their trades and potentially profit from the bid-ask spread and other trading strategies.

Additionally, any fees Robinhood receives may vary and is subject to change. Neither Robinhood Financial LLC nor any of its affiliates are banks.

Interest is earned on eligible uninvested cash swept from your brokerage account to program banks. Program banks pay interest on your swept cash, minus any fees paid to Robinhood. The Annual Percentage Yield (APY) is 1.5% as of August 11, 2022 or 4.9% for Robinhood Gold members as of July 27, 2023.

Founded in 2013, California-based Robinhood Markets is a financial technology (fintech) firm that operates an online stock brokerage. Founders Vladimir Tenev and Baiju Bhatt had previously built high-frequency trading platforms for financial institutions.

Have a valid Social Security Number (not a Taxpayer Identification Number) Have a legal U.S. residential address within the 50 states or Puerto Rico (exceptions may apply for active U.S. military personnel stationed abroad) Be a U.S. citizen, U.S. permanent resident, or have a valid U.S. visa*

Robinhood (HOOD) is a popular financial services company with more than 12.2 million monthly active users (MAU) as of September 2022. 1 It's considered a safe option for investors' securities and cash for various reasons: Robinhood is a member of the Securities Investor Protection Corp.

Robinhood is best for: Mobile users. Individual taxable accounts and IRAs. Margin accounts.