Wonderful Halos is a brand that produces and sells mandarin oranges that are rumored to be sweet and juicy, almost like little balls of sunshine. In their TV Spot, 'Tantrum,' they showcase the unique selling point of Wonderful Halos that they are a perfect snack for children who are throwing tantrums.
The TV Spot begins with a young girl sitting on the floor in the middle of a market, screaming and crying. Her parents look helpless and don't know how to calm her down. Suddenly, a small orange appears in her line of sight, and she reaches out for it. The girl starts to peel the orange, and as she eats it, her tantrum begins to soothe.
In the next scene, the parents return home with their daughter, and she once again throws a tantrum. The mother reaches for a Halos mandarin, and as soon as she gives it to her daughter, she begins to calm down and eat it. In the last scene, the family is happily sitting together and eating Wonderful Halos, all smiles.
The TV Spot is a cute and funny representation of how often children can be fussy and difficult to handle, but how the snack of Wonderful Halos can help parents pacify their children. It's a smart and relatable way to connect with parents and caregivers of children and emphasizes the importance of healthy snacking for children. The TV Spot is an excellent example of how advertising can be both entertaining and informative.
Wonderful Halos TV commercial - Tantrum produced for Wonderful Halos was first shown on television on November 9, 2014.
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