Specialized Bicycles Turbo TV commercial - Peter Sagan vs. Grandma Joan
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Advertisers of the Specialized Bicycles Turbo TV Spot, 'Peter Sagan vs. Grandma Joan'
Specialized Bicycles
Specialized Bicycles is a company that has been providing high-quality bicycles for over four decades. Located in Morgan Hill, California, Specialized Bicycles was founded by Mike Sinyard in 1974. The...
What the Specialized Bicycles Turbo TV commercial - Peter Sagan vs. Grandma Joan is about.
The 'Peter Sagan vs. Grandma Joan' Specialized Bicycles Turbo TV spot is a thrilling and captivating ad that showcases the power and speed of the Specialized Turbo e-bike, one of the most advanced e-bikes on the market today. The ad features professional cyclist Peter Sagan, widely regarded as one of the best cyclists in the world, competing against Grandma Joan, a spry and determined senior citizen.
The ad begins with Peter Sagan cruising down a desolate street on his Specialized Turbo e-bike, the wind rushing through his hair. Suddenly, a small voice chirps in his earpiece, "Peter, this is Grandma Joan. I hear you've got a fast bike. Let's race." The challenge is accepted, and the two contestants line up at the starting line, ready to go.
As the race begins, the two speed off, with Peter zooming away in the lead. However, soon Grandma Joan activates the Turbo feature on her bike, and the race is on in earnest. The two speed through a suburban landscape, dodging parked cars, road construction, and trash cans. They speed towards the finish line, with Peter Sagan desperately trying to hold off the determined Grandma Joan.
As they reach the final stretch, Peter Sagan seemingly has the race in the bag. But Grandma Joan has one final trick up her sleeve, shifting into top gear and speeding past Peter with remarkable ease. The race ends with Grandma Joan triumphantly crossing the finish line, with a stunned and impressed Peter Sagan trailing in her wake.
This ad is a perfect example of the power, speed, and agility of the Specialized Turbo e-bike. With its advanced features, the bike gives riders the ability to tackle any terrain and any challenge, whether it's outracing a world-class cyclist like Peter Sagan or simply enjoying a leisurely ride through the neighborhood.
Specialized Bicycles Turbo TV commercial - Peter Sagan vs. Grandma Joan produced for Specialized Bicycles was first shown on television on July 12, 2018.
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