What the Air Optix Night And Day TV commercial - Sleep is about.
The Air Optix Night and Day TV Spot, 'Sleep' is a creative and engaging advertisement that promotes the brand's contact lenses that can be worn day and night. The ad focuses on the idea that with these contact lenses, you can sleep without worrying about removing them.
The TV spot opens with a woman in bed, struggling to fall asleep. She's clearly uncomfortable, struggling to get a comfortable position, and rubbing her eyes. However, once she puts in her Air Optix Night and Day contact lenses, she is able to sleep peacefully, without any of the discomfort or inconvenience that comes with traditional contact lenses.
Throughout the ad, viewers are treated to a mesmerizing display of swirling colors and shapes, reminiscent of deep sleep and peaceful dreams. The ad is beautifully directed, with the camera movements and visuals perfectly complementing the brand's message of comfort and convenience.
Overall, the Air Optix Night and Day TV Spot, 'Sleep' is an excellent example of how to create engaging and attention-grabbing advertisements. It's captivating, visually stunning, and effectively conveys the benefits of the brand's products. It's sure to resonate with anyone who struggles with discomfort while wearing traditional contact lenses and is looking for a more comfortable alternative.
Air Optix Night And Day TV commercial - Sleep produced for
Air Optix
was first shown on television on July 16, 2012.
Frequently Asked Questions about air optix night and day tv spot, 'sleep'
30 nights
Because NIGHT & DAY contacts are so breathable, they can be worn continuously for up to 30 nights, even while sleeping. No more fumbling around for glasses in the morning or having to deal with the usual hassles of soft contact lenses.
Some contact lenses are not approved to sleep in or for overnight wear. However, many soft contact lenses are only approved for six nights of continuous wear. In contrast, AIR OPTIX ® NIGHT & DAY ® AQUA contact lenses are approved for up to 30 nights of continuous wear.
The net result is quicker adaptation and better comfort while wearing the new Air Optix Night & Day Aqua. The proprietary lens material also minimizes the rate of dehydration of the lens on the eye and the ultra smooth surface of the lens helps to reduce deposits on the lens and maintain better comfort.
You can wear AIR OPTIX® plus HydraGlyde® contact lenses comfortably from Day 1 to Day 30††. And you only need to replace them once a month. Based on clinical studies with AIR OPTIX® AQUA contact lenses.
Is It Safe to Nap While Wearing Contacts? It is not safe to sleep while wearing contacts, even if you are just taking a nap. The occasional or accidental nap in your contacts can increase your risk of an infection. If you think there is a chance you could fall asleep, it is safest to remove your contact lenses first.
Eye doctors advise against napping with your contacts in. Yes, even if the nap is shorter than an hour, it can still increase the chances of irritation and infection in your eyes. You'll also probably wake up with “sticky” or dry eyes, and no one wants that!
Is It Safe to Nap While Wearing Contacts? It is not safe to sleep while wearing contacts, even if you are just taking a nap. The occasional or accidental nap in your contacts can increase your risk of an infection. If you think there is a chance you could fall asleep, it is safest to remove your contact lenses first.
Risk of serious eye problems (i.e., corneal ulcer) is greater for extended wear. In rare cases, loss of vision may result. Side effects like discomfort, mild burning or stinging may occur. Package Insert for AIR OPTIX ® for Astigmatism (lotrafilcon B)
AIR OPTIX® NIGHT & DAY® AQUA Lenses are the first silicone hydrogel soft contact lens approved by the FDA that can be worn 24 hours a day for up to 30 days and nights - even while you sleep. These revolutionary lenses are so breathable, they allow six times more oxygen through the lens than traditional soft lenses.
“Most people can safely and comfortably wear contact lenses for up to about 12 hours per day, though I always recommend giving your eyes a chance to breathe without lenses in,” she says. A good rule of thumb is eight to 12 hours a day, and removing them at night to let your eyes rest as you sleep.
It is not safe to sleep while wearing contacts, even if you are just taking a nap. The occasional or accidental nap in your contacts can increase your risk of an infection. If you think there is a chance you could fall asleep, it is safest to remove your contact lenses first.
Your optician will be able to discuss with you what is best in your individual case, but as a general point, it's recommended that you wear your contact lenses for a maximum of 10-12 hours per day. Wearing your lenses for longer may cause your eyes to become uncomfortable, red and prone to infection.
