Fresh Empire is a company that focuses on promoting and supporting a smoke-free lifestyle amongst young adults. Fresh Empire is a part of the National Tobacco Prevention Campaign that aims to reduce t...
Fresh Empire TV Spot, 'Lil Brother' is a commercial that revolves around a teenage boy who is trying to find his way in life. The commercial features a young boy who is struggling with fitting in with his peers and navigating through the many challenges of adolescence while trying to maintain his individuality.
In the commercial, the young boy is seen being pressured by his friends to smoke, but he is hesitant to do so. He begins to feel isolated and different because of his decision not to smoke, but he finds some help from his older brother.
The older brother is seen as a mentor and role model to the young boy. He encourages his little brother to follow his dreams and not conform to peer pressure, even when it might be difficult. With his guidance and support, the young boy is able to resist the urge to smoke and stand true to himself.
The message of the commercial is to urge teens to stay true to themselves and not be influenced by peer pressure to smoke or engage in other harmful activities. Fresh Empire is a campaign that is targeted towards young people, particularly those in the African American and Hispanic communities, to encourage them to live smoke-free and healthy lives.
Overall, Fresh Empire TV Spot, 'Lil Brother' is a powerful and inspiring commercial that teaches young people the importance of staying true to themselves and not giving into peer pressure. The message is one that is valuable and relevant to all teens, particularly those who are facing challenges as they navigate through adolescence.
Fresh Empire TV commercial - Lil Brother produced for Fresh Empire was first shown on television on October 16, 2018.
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