Samsung Mobile is a division of Samsung Electronics, a multinational conglomerate based in South Korea. Samsung Mobile is known for manufacturing a wide range of mobile devices, including smartphones...
Title: Samsung Galaxy S III TV Spot, 'New York Line'
Intro:The Samsung Galaxy S III TV spot titled 'New York Line' was a groundbreaking commercial that showcased the innovative features and capabilities of the Samsung Galaxy S III smartphone. Released in 2012, this memorable and visually captivating advertisement took place in the vibrant city of New York, offering viewers a glimpse into the world of endless possibilities that awaited them with the Galaxy S III.
Story:The commercial begins with a shot of a bustling street in New York City. The camera pans across a diverse crowd of people, all seemingly engaged with their Galaxy S III smartphones. The iconic Yellow Cab zooms by, capturing the city's fast-paced energy.
As the music intensifies, the camera follows a young woman with a Galaxy S III in her hand, who starts drawing an imaginary line with her finger through the air. Miraculously, a neon trail follows her finger, creating a captivating visual display that reflects the infinite possibilities that the Galaxy S III offers.
The woman's line begins to resonate with the environment, interacting with various landmarks such as Central Park, Times Square, and the Brooklyn Bridge. Each touchpoint along the line showcases a different feature of the phone, highlighting its advanced technology and user-friendly interface.
For instance, when the woman brushes her finger across an imaginary camera lens, the surrounding scenery transforms into a stunning photography gallery, exemplifying the Galaxy S III's remarkable camera capabilities. Moments later, she swipes her finger across an imaginary music note, and a lively street performer spontaneously bursts into song and dance, captivating passersby.
Throughout the commercial, the line interacts with other Galaxy S III users who are also exploring the limitless potential of their smartphones. A man receives a video call from his family overseas, displaying the Galaxy S III's seamless connectivity across distances.
The commercial concludes with an exhilarating crescendo, as the woman's line intersects with a group of friends. Suddenly, a vibrant fireworks display erupts from the phone screens, symbolizing the joy and excitement that the Galaxy S III can bring to people's lives.
The tagline, "The Next Big Thing is Already Here," appears on the screen, solidifying the Galaxy S III's status as a groundbreaking innovation in the smartphone world. The commercial ends with the image of the Samsung logo, leaving viewers captivated by the possibilities and eager to experience the smartphone for themselves.
Conclusion:The Samsung Galaxy S III TV spot, 'New York Line,' was a visually stunning and captivating commercial that effectively showcased the phone's advanced
Samsung Galaxy S III TV commercial - New York Line produced for Samsung Mobile was first shown on television on September 30, 2012.
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