Overview of Morningstar FarmsMorningstar Farms is a food division of the Kellogg Company that produces a variety of plant-based food products. For over 40 years, Morningstar Farms has been a pioneer i...
Morningstar Farms is a well-known brand that specializes in plant-based food products, particularly veggie meat substitutes. One of their most popular products is their Veggie Chik'N Nuggets, which have recently been featured in a new TV spot entitled 'Made From Plants.'
The TV spot begins with a focus on the product's packaging, which displays the phrase 'Made From Plants' prominently. This is certainly a differentiating factor, as many people believe that meat substitutes are made from soy or artificial ingredients. The shot then cuts away to a display of some other chicken nuggets, which are shown to be made using actual chicken.
Suddenly, the scene changes to the inside of a fast-food kitchen where a worker is seen preparing the Morningstar Farms Veggie Chik'N Nuggets. The viewer sees the worker taking the Veggie Chik'N Nuggets out of the freezer and then putting them into a deep fryer. The viewer can hear the sizzle and the worker flips the nuggets over so that they cook evenly.
The camera angles then move outside the restaurant where a family of four is shown on their way to place an order. The mother looks on her phone and reads off a description of Morningstar Farms' Veggie Chik'N Nuggets, which includes that they are made with finely diced vegetables, and they have 50% less fat than regular chicken nuggets.
The family then places their order, which includes the Veggie Chik'N Nuggets. The scene then shifts to the dining area, where the family is enjoying their veggie meal.
The TV spot ends with the Morningstar Farms logo simple and stylishly displayed.
In summary, the 'Made From Plants' television spot is an excellent marketing tool for Morningstar Farms' Veggie Chik'N Nuggets. The commercial focuses on the product's plant-based nature, and it is sure to capture the attention of anyone looking for a healthy vegetarian alternative to chicken nuggets. The ad demonstrates the company's commitment to providing high-quality, sustainable, and tasty veggie food products.
Morningstar Farms Veggie ChikN Nuggets TV commercial - Made From Plants produced for Morningstar Farms was first shown on television on December 27, 2021.
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