What is Yankee Candle Spicy Pepperberry & Spruce?
Yankee Candle's Spicy Pepperberry & Spruce is a delightful and unique scent that captures the essence of the holiday season. With the spicy and invigorating aroma of pepperberry and the fresh, woodsy scent of spruce, this candle is perfect for adding warmth and festivity to any room.
The spicy pepperberry notes add an unexpected kick to the classic scent of spruce, making for a truly dynamic and exciting aroma. It's the perfect combination of warm and cool scents that will fill any room with the spirit of the holiday season.
This candle is expertly crafted and made with premium-quality ingredients, ensuring a long-lasting and consistent scent. The combination of the two distinct scents is perfectly balanced, bringing warmth and relaxation to any space.
The fragrance profile of the Spicy Pepperberry & Spruce candle is ideal for winter nights in, where the cozy scent will transport you to a winter wonderland every time you light it up. It's a great gift for the holidays as well, with its rich and beautifully complex aroma being able to make anyone feel at home.
Overall, Yankee Candle's Spicy Pepperberry & Spruce is a dynamic and unique take on the classic holiday scent. It's a must-have for anyone who loves the cozy warmth of the holiday season and wants to bring that warmth into their home.
Frequently Asked Questions about yankee candle spicy pepperberry & spruce
Christmas 1969 Sixteen-year-old Mike Kittredge, too broke to buy his mother a present, melts some crayons to create a homemade candle. A neighbor takes an interest and wants one of her own. With that small stake, Mike buys enough wax to make two candles - one for his mom, and another to sell.
At Yankee Candle, we are committed to delivering distinctive products and experiences in a sustainable and socially responsible way for our customers, communities, and employees - now and for generations to come.
Since they are built to last for a long time and always have a high performing wick, the Yankee Candle is an excellent choice for many people. Yankee Candles burn down evenly, and they take a very long time to use up. The Yankee Candles are made of natural material, and therefore they burn at a slower rate as well.
Manufacturing operations are in Whately, Massachusetts, where the company maintains a 300,000-square-foot production facility. Internationally, Yankee Candle sells candles through overseas distributors, and it operates a distribution center in Bristol, England.
Online Marketing Strategy
Yankee Candles have a worldwide fan club of candle enthusiasts. As part of Yankee Store's online marketing strategy, the company aim to maximise opportunities for customers to engage with the brand, and at the same time capture useful data from consumers.
Yankee Candle has been around since 1969, so there have been many different retired candles throughout their history. Whether the candles are discontinued due to changing seasons, passing holidays, or simple lack of customer response and purchase, many people enjoy searching for these hard-to-find items.
Target Audience: Women ages 20-60 Homeowners with families.
Online Marketing Strategy
Yankee Candles have a worldwide fan club of candle enthusiasts. As part of Yankee Store's online marketing strategy, the company aim to maximise opportunities for customers to engage with the brand, and at the same time capture useful data from consumers.
There are a couple of reasons why Yankee Candles are a little more expensive than unbranded options, and most of them come down to quality. First off, Yankees are unique in that they burn down evenly. That's right, no annoying trail of wasted wax stuck up the side of the glass.
They spent under $100 million on advertising in digital in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Yankee Candle launched and advertised 1 new product in the past twelve months.
In summary, Yankee Candle does not offer 100% natural candles and having natural wax but a synthetic fragrance will still be toxic. To ensure you are purchasing a natural candle, be sure to check the ingredients list on the packaging.
Conclusion. Compared to other candles on the market, Yankee Candles are really created better. The Yankee Candle is a great option for many individuals since they are made to last a long time and always has a high-performing wick.
Weaknesses: Because Yankee sells premium candles, they are sold at a premium price. Some consumers might view their product as too expensive, especially taking into consideration that candles are consumable products. Candle purchases are based on what customers want, not necessarily what they need.
They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Yankee Candle launched and advertised 1 new product in the past twelve months. We have 9 people on file in marketing roles at Yankee Candle, and 2 at their agencies.
Candle Market size was valued at USD 7,910.65 Million in 2022 and is projected to reach USD 11,768.58 Million by 2030, growing at a CAGR of 5.30% from 2024 to 2030.
TOP 10 BEST-SELLING YANKEE CANDLE FRAGRANCE
- #1 White Tea. WHITE TEA.
- #2 MidSummer's Night. MIDSUMMER'S NIGHT.
- #3 Island SPA. ISLAND SPA.
- #4 Lemongrass & Ginger. LEMONGRASS & GINGER.
- #5 Pink Sands. PINK SANDS.
- #6 Beach Walk. BEACH WALK.
- #7 A Calm & Quiet Place. A CALM & QUIET PLACE.
- #8 Magnolia & Lily. MAGNOLIA & LILY.
