We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.

Their first major boost in popularity outside Germany came when Nine Inch Nails frontman Trent Reznor chose two Rammstein songs, "Heirate mich" and "Rammstein", during his work as music director for the David Lynch 1997 film Lost Highway.

Universal started out in the early 1930s when British label Decca Records set up a U.S. branch, which later merged with other music companies. In 2011 Universal swooped on EMI's recorded music business for $1.9 billion, giving it access to catalogues for The Beatles, Radiohead and Pink Floyd.

Music has shaped cultures and societies around the world for generations. It has the power to alter one's mood, change perceptions, and inspire change.

UMG own the rights to irreplaceable content and have a consistent track record of signing the world's best stars. UMG currently represent 8 out of the top 10 artists. Labels benefit from economies of scale and UMG is a significant market leader with ~50% more market share than the number 2 competitor.

The extra "m" in the band's name makes it translate literally as "ramming stone". In a 2019 feature, Metal Hammer explained that the band was named after one of their earliest songs, "Ramstein", written after the air show disaster at the American airbase in Ramstein.

Since the turn of the millennium, the German band has been hugely popular with Russian fans. To some, their hard metal sound is reminiscent of German war aesthetics while also evoking Soviet heroism, the power of the proletariat and masculinity.

industrial metal

The core values that comprise Universal Music Group are Authenticity, Boldness, Creativity, Connection, Drive and Insight. These values are the essence of our people which makes UMG the most renowned company in the music industry.

Five reasons why everyone should have music in their lives

• Music brings people together.
• Music improves your health and wellbeing.
• Music can improve confidence and resilience.
• Music is a creative outlet.
• Music is fun!

Reasons for creating music include ceremonial purposes, recreational purposes, and artistic expression. A composer or musician may have more than one purpose in mind when composing/performing a piece of music.

UMG's Chairman and CEO in 2003 announced a marketing strategy that is to be adopted by the company to shape and improve the business in the competitive market. The strategy is to develop 'Dynamic Content' that can work with flexibility to cater to the needs of changing market.

Committed to artistry, innovation and entrepreneurship, UMG fosters the development of services, platforms and business models in order to broaden artistic and commercial opportunities for our artists and create new experiences for fans.

Rammstein's ability to shock and titillate with their risqué performances is legendary, and never was it showcased better than at 1998 Family Values tour stop in Worcester, Massachusetts, where their ultra-sexual antics landed a couple band members in jail following the performance.

Several women came forward over the summer to claim they were drugged and recruited to engage in sexual activity with Lindemann, 60, at Rammstein after-show parties. Lindemann always denied the allegations, with his lawyers calling them “without exception untrue”.