Hot Wheels' use of wide, hard-plastic tires created much less friction and tracked more smoothly than the narrow metal or plastic wheels used on contemporary Matchbox cars. Hot Wheels cars were designed to roll easily and at high speeds, which was a great innovation at the time.

Conceived in 1968 by an innovator, a rocket scientist and a car designer, Hot Wheels die-casts were designed to revolutionize toy vehicles by looking cooler and performing better than the competition.

The Primary material used to make this Hot Wheels model is a die-casting alloy called Zamak 3 (sometimes spelled Zamac). An alloy is a mixture of two or more metals to create a new metal. Zamak 3 in comprised of eight metals: aluminum, copper, magnesium, iron, lead, cadmium, tin, and zinc.

In the 1960s, Elliot Handler, a cofounder of Mattel, Inc., envisioned a die-cast car to surpass the popular English Matchbox brand. He wanted a line of toy cars to dominate Mattel's boys' division just as its Barbie doll had become the strongest brand in its girls' division.

You can check out and buy the cars, bikes, and even Hot Wheels race tracks and Hot Wheels Ferrari on online shopping websites. You do not have to visit any retail store to see what new toy this brand has to offer as online stores let you find them from the comfort of your home.

The most expensive Hot Wheels cost so much because of their rarity. Many of the most expensive models are from the early production runs in the 60s and 70s or were created through manufacturing errors. The rarest Hot Wheels models often only have a couple of units that were ever created.

Facts About the History of Hot Wheels Mattel's President Elliot Handler, upon seeing the prototype of the first Hot Wheel exclaimed, “Those are some hot wheels!” The name took off from there!

Hot Wheels and other diecast companies like Kinsmart have been facing supply chain issues due to the COVID-19 pandemic, resulting in limited availability of their products in India. The pandemic has disrupted global shipping and logistics, leading to delays in manufacturing and distribution of products.

The Hot Wheels design team knew that the key to the brand's success was in the speed of the cars. Kids wanted their cars to be fast and the design team delivered.

Hot wheels manufacture cars which are scale models of many original cars. People who love to collect cars prefer hot wheels because it is not so expensive. The price of this die-cast toys has not changed much in almost 40 years.

Hot Wheels is Back in India!

But with time, these uncatalogued Indian models became even rarer and harder to find because they were never intended in the first place. It makes it even more collectible,” Bakshi adds. Today, a Hot Wheels Leo Mattel from that period today can cost up to 600 USD.

Revenue of Mattel's Hot Wheels brand worldwide 2016-2022 In 2022, Mattel's Hot Wheels brand generated gross sales amounting to more than 1.25 billion U.S. dollars globally, up from the estimated 954 million U.S. dollars recorded just two years earlier.

Manufacturing giants Leo and Mattel got into a collaboration, 'Leo Mattel', and started manufacturing Hotwheels in India at a plant in Nagpur, from 1993 till the end of the millenium.

For older Hot Wheels, the value, like any older toy or collectible, depends on circumstances like age, edition, rarity, condition, color, packaging, features, completeness and demand. For newer Hot Wheels, many of the same things apply.

Hot Wheels is a brand of die-cast toy cars produced by the American toy company Mattel. While Mattel is an American company, most Hot Wheels cars are actually manufactured in Malaysia. The quality of Hot Wheels cars produced in Malaysia is generally considered to be very good.