HygroCotton® Towels are created by a unique proprietary spinning technology that produces yarn with a revolutionary hollow core. With this fantastic technology, HygroCotton® Towels are more absorbant, dry quicker and bloom to get softer and loftier wash after wash.

Our patented HYGROCOTTON® spinning process makes towels that are softer, loftier and more absorbent after every wash, and sheets that provide temperature regulation all year. These are the “textiles that love you back”.

In general, experts advise you should get new ones every two years. If you are still unsure, look for these signs: You have to run the towel over your body several times just to remove the water. Towel fibers inherently break down with use.

Cotton Cotton is the most popular towel material. But not all cotton towels are created equal. High-quality Turkish and Egyptian cotton produce the best, softest, and most absorbent towels. Whether you need them for yourself or your guest bathroom, cotton bath towels are multitaskers and ideal for everyday use.

These are great towels with one major flaw: They are attractive, absorbent, and quick-drying, but excessive shedding is a nuisance.

Our ultrasoft hydrocotton towels and washcloths are specially woven for maximum absorbency. A unique process leaves the yarns untwisted, creating greater surface area. Plush and thick from the start, these towels only get softer and better with time, especially if you forego fabric softeners and dryer sheets.

They offer an advanced level of comfort due to the unique properties of the Hygro cotton. Known for their breathability, absorbency, and increasing softness over time, these sheets are designed to provide an ideal sleep environment no matter the weather.

Towels that are heavier, more expensive or higher quality have a greater GSM than cheaper towels that tend to fall apart more easily. Typically, the more loops that are woven into a towel, the higher the GSM. The lightest towels are 300 to 400 GSM. A decent-quality, medium-weight towel runs 400 to 600 GSM.

How often to wash towels. The best way to prevent germs from growing on your bath towel is to let it dry completely between each use, and wash it frequently. The Cleaning Institute recommends washing bath towels after three uses. If you shower every day, that means laundry almost twice a week.

Trident is one of the leading bath linen brands in the country. It offers several acclaimed bathroom product collections and is especially known for its line-up of comfortable towels. These offer extra softness and are crafted from pure and 100% cotton.

Look at Materials. The Micro Cotton team says the best bath towels are 100 percent cotton. That means the towel's fibers are longer, which means the bath towel is softer, more durable, and more absorbent. Materials should be listed online or on the towel's care tag, along with laundry symbols.

Towels are made with 100% Hygro® Cotton pile. The patented hollow core yarns get softer and loftier with each wash preserving high guest satisfaction while lowering the total cost of ownership.

While both types offer comfort and breathability, Hygro cotton outshines in its moisture-wicking abilities, durability, and unique blooming feature. Traditional cotton sheets, on the other hand, may require more care to maintain their feel and look and do not have the moisture management capabilities of Hygro cotton.