Mini Brands is an American toy brand. The brand consists of a series of miniature toys, many of which advertise real-life brands such as Tapatio, Hershey's and others.

Mini Brands are the real brands that fit in your hand! There are 90+ miniatures of your favourite brands to collect, including ultra-rare frozen moments and new Mini Minis, even smaller Minis of your favourite brands. Find mystery Mini Minis inside Fedex and UPS boxes for the ultimate surprise!

Description. Unwrap, peel, and reveal REAL miniature collectibles with 5 Surprise Mini Brands! What 5 Surprises will you unbox? There are over 70 miniatures of your favorite brands to collect, including rare Metallic and Glow in the Dark minis, and Super Rare Golden Minis too!

Mini Brands was launched in January 2019, but exploded in popularity last Christmas. It was the number one Googled toy in December and consequently the American grocery store Target sold out of the $10 (£8) toy online.

One of the largest toy companies in the world, ZURU distributes to all major retailers in over 120 countries with brands such as Bunch O Balloons, X-Shot, Rainbocorns, Robo Alive, Smashers, 5 Surprise, and Pets Alive, as well as partnering with entertainment properties, including Disney, Nickelodeon, and Universal ...

Nick Mowbray

Product information

Mini Brands capsules are made from 100% recycled. plastics! Let's take this next level to recycle the recycled. plastics.

New Zealand The company that started in New Zealand now employs more than 5,000 staff across 18 offices, produces 600,000 toys a day and distributes to most major retailers in over 120 countries.

But mostly, the appeal of mini brands lies in their cuteness, convenience, and affordability. They are small enough to fit in the palm of your hand, making them easy to store and display, and they are often priced under $5, making them accessible to a wide range of consumers.

In August 1959, the Mini was marketed under the Austin and Morris names, as the Austin Seven and Morris Mini-Minor. The Austin Seven was renamed Austin Mini in January 1962 and Mini became a marque in its own right in 1969.

• Bunch O Balloons.
• Mini Brands.
• X-Shot.
• X-Shot Water.
• Rainbocorns.
• Smashers.
• Pets Alive.
• Robo Alive.

ZURU. In 2003, when the brothers were 18 and 22, they made a snap decision and moved to Hong Kong to set up a toy factory.

Indeed, despite some early cashflow challenges, Zuru's unapologetic approach of betting big and winning big paid off, resulting in products like Robo Fish (which sold 30 million units in 24 months), Bunch O Balloons and Mini Brands (both of which went straight to number one across all toy categories, globally).

ZURU is a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products.

Many of these miniature replicas are based on items from the 90s and early 2000s. So, they evoke a sense of nostalgia and a desire to relive those memories. Additionally, the small size and cute packaging of these items make them highly appealing to both children and adults alike.