What is Best Western Premier?
Best Western Premier is a collection of premium hotels that offers guests a high standard of comfort, services, and amenities. Each property is located in a prime location, giving travelers easy access to top attractions, business centers, and entertainment areas.
The Best Western Premier brand was launched by Best Western International in 2004 to cater to the needs of customers who want a higher level of luxury and style. To provide this, each hotel is required to meet strict quality standards, ensuring that guests are provided with an exceptional experience they will never forget.
The Best Western Premier hotels offer a range of amenities such as premium bedding, luxury bath amenities, and high-quality furnishings. Many of the properties feature on-site spas, fitness centers, and swimming pools, making them ideal for a relaxing vacation or business trip.
In addition to its exceptional amenities, the Best Western Premier brand is known for its top-notch customer service. Hotel staff are trained to provide guests with the highest level of personalized service, ensuring that each guest feels welcome and at home.
Whether you're traveling for business, leisure, or a special occasion, Best Western Premier has a hotel to suit your needs and preferences. With its commitment to excellence and dedication to customer service, Best Western Premier is a top choice for discerning travelers who expect the very best.
Frequently Asked Questions about best western premier
Best Western Premier, similar to how Best Western Plus is a notch above Best Western, is a notch above Best Western Plus. This upscale brand offers much more modern amenities and facilities than Best Western Plus properties. Typically, Best Western Premier hotels are located in upscale cities around the world.
Best Western is the largest motel chain in the industry with 699 member properties and 35,201 rooms. Best Western has the only hospitality reservations service covering the entire United States.
Best Western International, Inc.
owns the Best Western Hotels & Resorts brand, which it licenses to over 4,700 hotels worldwide. The franchise, with its corporate headquarters in Phoenix, Arizona, includes more than 2,000 hotels in North America. The brand was founded by M. K. Guertin in 1946.
global hospitality enterprise
BWH Hotels is a leading global hospitality enterprise comprised of three hotel companies including WorldHotels™, Best Western® Hotels & Resorts and SureStay Hotels®.
Diamond Select is Best Western's top elite status. It includes all of the mentioned benefits plus: 50% bonus Best Western Rewards on eligible stays.
At the top of the elite ladder is Diamond Select status, earned by staying 25 nights. Diamond Select members earn 50% bonus points on eligible stays. And that's on top of all the perks enjoyed by lower tiers, including points that never expire, no blackout dates, free water and secure status through March 31, 2025.
2 Midscale Hotel Brand in BTN's 2022 Hotel Brand Survey. This high-profile recognition speaks to Best Western's status as a brand of choice for business travelers. Also in 2022, Best Western was named AAA®/CAA® Partner of the Year for the 13th consecutive year.
Top Ranked by Business Travel News
Best Western® was selected by the readers of Business Travel News (BTN) as the No. 2 Midscale Hotel Brand in BTN's 2022 Hotel Brands Survey. BTN's Annual Hotel Brand Survey measures corporate buyer opinions of the lodging brands they use.
Best Western Plus, Marriott Acquired - hotelbusiness.com.
19 distinct brand
BWR is the award-winning loyalty program for Best Western® Hotels & Resorts, a vibrant hospitality company with 19 distinct brand offerings in over 100 countries.
Competitor comparison
- Marriott International Inc Headquarters. 140,000. $20.8B.
- Accor SA Headquarters. France. 186,084. $4.4B.
- Choice Hotels International Inc Headquarters. 1,800. $1.4B.
- Archipelago International Headquarters. Indonesia.
Well, as all Best Western hotels are independently owned and run, you can be sure that you'll stay in a hotel that's unique from any other, unlike many of the chains that you so often see nowadays. And you'll get all of this along with first class, personal service and the warmest of welcomes.
Our Brand Portfolio
Best Western® Hotels & Resorts offers a global network of hotels in nearly 100† countries and territories worldwide.
As a Best Western Rewards® member you are entitled to:
- Free breakfast for Platinum, Diamond, Diamond Select members.
- Possibility to earn points or airline miles.
- Advantages in over 4.500 hotels worldwide.
- Exclusive partners to accumulate points.
- Rich rewards catalogue.
- Extra points for elite members.
- Points that never expire.
Examples of 3-star hotels include Quality Inn and Suites, Holiday Inn and Best Western.
Mid range. Mid-range service hotels are the most common types of accommodation in the tourism industry. Similar to three star hotels, they offer all the comforts that the average traveller would expect from a hotel but without the luxurious add-on services.
