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The Home Depot TV commercial - Gift Idea: Ryobi Power Tools
The Home Depot

The Home Depot is a well-known home improvement retailer that was founded in 1978 in Marietta, Georgia. Starting as a small warehouse, the company has grown to become the largest home improvement reta...

What the The Home Depot TV commercial - Gift Idea: Ryobi Power Tools is about.

The Home Depot TV commercial - Gift Idea: Ryobi Power Tools

The Home Depot TV Spot, 'Gift Idea: Ryobi Power Tools' is a 30-second advertisement showcasing the perfect gift ideas for the do-it-yourself enthusiast in your life. The commercial features various Ryobi power tools, including a drill, saw, and sander, that are available for purchase at The Home Depot.

The advertisement begins by panning over a table filled with Ryobi power tools as the narrator emphasizes the versatility and quality of these products. We then see a happy couple unpacking their new Ryobi toolset, followed by a montage of the tools being used to complete various projects, such as building a doghouse and repairing a fence.

The commercial concludes with the narrator encouraging viewers to visit The Home Depot to purchase their own Ryobi power tools and make their DIY dreams a reality.

The Home Depot TV Spot, 'Gift Idea: Ryobi Power Tools' is an excellent example of effective marketing that speaks directly to the needs and interests of its target audience. By showcasing Ryobi power tools' effectiveness and versatility, the advertisement encourages the viewer to take on DIY projects and provides the necessary tools to do so. Overall, this advertisement is an excellent promotion of Ryobi power tools and an effective marketing strategy for The Home Depot.

The Home Depot TV commercial - Gift Idea: Ryobi Power Tools produced for The Home Depot was first shown on television on November 2, 2016.

Frequently Asked Questions about the home depot tv spot, 'gift idea: ryobi power tools'

The parent company behind Ryobi Power Tools is Techtronic Industries (TTI). Founded in Hong Kong in 1985, TTI includes the following brands: Milwaukee Electric Tool Corp.

RYOBI began selling cordless power tools nearly 30 years ago and has since grown into a sustainability leader in the battery-powered lawn and garden industry. They became an exclusive partner of The Home Depot in 2000 and continue to innovate every single year on new cordless power technology.

Techtronic Industries Ryobi Power Tools and Ryobi Outdoor Power Equipment are brands of Techtronic Industries, used under license from Ryobi Limited.

Both Ryobi and Milwaukee tools are owned by Techtronic Industries based in Hong Kong. The company is largely decentralized in the fact that each brand has its own company headquarters, Milwaukee in Wisconsin and Ryobi in South Carolina. However all manufacturing is done in China at one large factory.

When we do hands-on field testing we find that while RYOBI underperforms some of the top brands, they offer an incredible value. Pros appreciate tools like the Ryobi 18V brushless impact driver. It provides plenty of power for most tasks and costs just $99 for the bare tool.

Brands like Ryobi, Dirt Devil, Oreck, Milwaukee Electric and Hoover, for example, are owned by Techtronic Industries based out of Hong Kong. The Connecticut-based Stanley Black & Decker owns many brands beyond its name, including Lenox, Craftsman, Irwin Tools, DeWALT and CribMaster.

Ryobi is one of two Home Depot–exclusive power tool brands, along with Ridgid.

When we do hands-on field testing we find that while RYOBI underperforms some of the top brands, they offer an incredible value. Pros appreciate tools like the Ryobi 18V brushless impact driver. It provides plenty of power for most tasks and costs just $99 for the bare tool.

Brands like Ryobi, Dirt Devil, Oreck, Milwaukee Electric and Hoover, for example, are owned by Techtronic Industries based out of Hong Kong. The Connecticut-based Stanley Black & Decker owns many brands beyond its name, including Lenox, Craftsman, Irwin Tools, DeWALT and CribMaster.

Only one company, Ryobi Ltd, which is a wholly Japanese company, sold its (last) division for the Asian market.

In December 1943, Yutaka Urakami established Ryobi Seisakusho Co., Ltd. in his hometown of Fuchu, Hiroshima. In February of the following year, they held the opening ceremony for the company and commenced production of die cast products at a factory set up in an adapted soy sauce warehouse.

When we do hands-on field testing we find that while RYOBI underperforms some of the top brands, they offer an incredible value. Pros appreciate tools like the Ryobi 18V brushless impact driver. It provides plenty of power for most tasks and costs just $99 for the bare tool.

Videos

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Actors

Actors who starred in The Home Depot TV Spot, 'Gift Idea: Ryobi Power Tools'

Bryce Durfee photo
Patrick Wilkins photo
Talia Tabin photo
Wyatt Nash photo
Products

Products Advertised

Ryobi 18-Volt Lithium-Ion Drill & Impact Driver Kit
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