What the Super Poligrip Cushion & Comfort TV commercial - Jim is about.

Title: Finding Comfort with Super Poligrip Cushion & Comfort

Introduction:In this TV spot, we meet Jim, a charming middle-aged man who embodies the essence of confidence and zest for life. The commercial showcases the transformative power of Super Poligrip Cushion & Comfort, which enables Jim to embrace life to the fullest. Through engaging storytelling, the ad emphasizes the product's ability to provide secure denture adhesion while ensuring unmatched comfort and peace of mind.

TV Spot Summary:The commercial opens with Jim, a silver-haired gentleman in his fifties, strolling through a vibrant farmers' market. Unbeknownst to the casual observers around him, Jim wears dentures, which until now caused occasional discomfort and insecurity. As he stumbles across a booth filled with fresh, crispy apples, his eyes light up.

A voiceover begins to explain: "Meet Jim, a man who loves to savor the little joys in life. But unfortunately, his dentures haven't always allowed him to do so." The camera pans in closer to capture Jim's hesitant smile as he looks longingly at the apples.

With a determined expression, Jim reaches into his pocket, revealing a familiar, bright red box of Super Poligrip Cushion & Comfort. The product is prominently displayed as he gazes confidently at the camera.

The soothing voiceover continues, "Introducing Super Poligrip's new Cushion & Comfort formula. It provides reliable adhesion and exceptional cushioning for a snug, worry-free fit. So you can enjoy life without compromise."

Jim skillfully applies the product to his dentures, showcasing the easy-to-use Super Poligrip applicator. As he does so, an invisible force envelops him, symbolizing the newfound comfort and stability he experiences.

From there, the commercial takes a lighthearted turn, showing Jim's infectious joy as he bites into a delicious, juicy apple. His face radiates blissful satisfaction, and the surrounding market-goers glance at him curiously. A brief montage ensues, highlighting Jim's newfound confidence as he relishes a hearty sandwich at a picnic, shares a wide laugh at a family gathering, and confidently delivers a presentation at work.

As the ad draws to a close, Jim is seen surrounded by friends and family, his smile representing a life brimming with happiness and contentment. The voiceover concludes, "Super Poligrip Cushion & Comfort: Confidence and comfort fused together. Embrace the joy of living your best life."

Conclusion:The Super Poligrip Cushion & Comfort TV Spot featuring Jim effectively captures the transformative power of the product. By highlighting the newfound confidence, comfort, and joy experienced by its protagonist, the commercial successfully conveys the message that with Super Poligrip, denture wearers can confidently embrace life's little joys without compromise. It leaves the viewer with a powerful reminder that age should never hinder the pursuit of happiness and fulfillment.

Super Poligrip Cushion & Comfort TV commercial - Jim produced for PoliGrip was first shown on television on August 24, 2020.