The Super 8 TV spot "Socks: Free Night" is an advertisement that showcases the hotel chain's commitment to providing comfortable and affordable accommodations to travelers. In the ad, a man on a business trip is seen entering his hotel room, visibly tired and stressed. He begins to remove his shoes when he discovers a pair of new socks placed on his pillow by the hotel staff.
As he looks around the room, he realizes that Super 8 has taken care of all his needs by providing fresh towels, a clean bed, and even a complimentary snack. The man takes a deep breath and exhales, feeling a sense of relief and relaxation. The ad concludes with the message "Stay a night, not a fortune. Super 8."
Overall, the "Socks: Free Night" TV spot effectively communicates Super 8's brand promise of comfortable and affordable accommodations for travelers. The ad highlights how the hotel chain goes above and beyond to ensure its guests have a stress-free and enjoyable stay. The placement of fresh socks is a small but thoughtful gesture that can make all the difference in a guest's overall experience.
Super 8 TV commercial - Socks: Free Night produced for Super 8 was first shown on television on April 15, 2018.
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