What the United States Tennis Association TV commercial - Journey is about.

The United States Tennis Association (USTA) recently launched a new TV spot called 'Journey' that celebrates the journey of tennis players at every skill level. The commercial opens with a young boy playing tennis with his mother. As he grows older, he continues to play and improve his game, eventually becoming a top-ranked player.

The commercial then shifts to a montage of different people playing tennis, including children, adults, and seniors. The players are seen hitting shots, running, and laughing, all while the voiceover encourages viewers to take their own journey in tennis.

The commercial also features professional tennis players, including Serena Williams, Rafael Nadal, and Novak Djokovic. They are shown hitting incredible shots on the court, inspiring viewers to aim for greatness.

The message of the USTA TV spot is clear: anyone can play tennis and enjoy the journey, regardless of their age or skill level. Whether you are a beginner or a seasoned pro, tennis offers a unique opportunity to challenge yourself, improve your fitness, and have fun.

Overall, the 'Journey' TV spot is a powerful reminder of the joys of playing tennis and the importance of never giving up on our dreams. With its inspiring message and beautiful visuals, it is sure to inspire viewers of all ages to pick up a racket and start playing.

United States Tennis Association TV commercial - Journey produced for United States Tennis Association (USTA) was first shown on television on July 9, 2019.