Gorton's, known for its iconic yellow and blue packaging, is an esteemed American seafood company that has been delighting taste buds for over 160 years. Founded in 1849 in Gloucester, Massachusetts,...
The Gorton's Skillet Crisp TV Spot, 'Then and Now' is a commercial that highlights the transformation of frozen food over the years. It starts with an old-fashioned black and white TV ad from the 1950s, which shows people cooking fish the traditional way – by deep frying it in a pan.
As the ad progresses, the scene switches to modern times, where we see a family cooking fish with Gorton's Skillet Crisp in a new and convenient way. It's effortless, and the result is delicious, crispy fish that's perfect for any occasion.
The commercial's objective is to showcase the evolution of Gorton's products and the convenience it brings to today's busy lifestyles. The ad highlights how frozen food has transformed from the old way of cooking to a more modern and hassle-free approach.
Gorton's Skillet Crisp TV Spot, 'Then and Now,' strikes a chord with the audience by drawing comparisons between traditional cooking methods and modern developments. The commercial's message is simple and effective – that Gorton's Skillet Crisp is the perfect solution for those who want a quick and easy way to make delicious fish at home.
Overall, the Gorton's Skillet Crisp TV Spot, 'Then and Now,' creatively showcases the progression of frozen food over the years and how Gorton's products have adapted to meet the changing demands of the consumer.
Gortons Skillet Crisp TV commercial - Then and Now produced for Gorton's was first shown on television on February 3, 2013.
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