Cicatricure is a renowned company that specializes in skincare products. With its headquarters nestled in the heart of beauty-conscious culture, Cicatricure has become a household name in the industry...
Cicatricure Scar Gel is a revolutionary product that promises to help people achieve healthier skin. To promote their product, Cicatricure developed a TV spot titled "Piel más saludable," which translates to "healthier skin" in English.
The commercial opens with a close-up of a woman's face, showing a faded scar on her cheek. The narrator's voice explains that scars can have a negative impact on a person's confidence and that Cicatricure Scar Gel is the solution to this problem. The camera then zooms in on the gel, showing its unique formula and ingredients.
The narrator explains that Cicatricure's formula contains a blend of active ingredients that have been scientifically proven to reduce the appearance of scars and improve skin health. The woman from the opening shot is then seen applying the gel to her scar. The camera then cuts to a shot of her smiling confidently into the camera, her scar visibly reduced in size and less noticeable.
The commercial ends with a voice-over encouraging viewers to try Cicatricure Scar Gel for themselves, so they too can achieve healthier, more beautiful skin.
Overall, the Cicatricure Scar Gel TV spot is a compelling and persuasive advertisement that uses quality visuals, relatable experiences, and persuasive language to promote its innovative, results-driven formula. It encourages viewers struggling with scars to feel confident and try this revolutionary new product.
Cicatricure Scar Gel TV commercial - Piel más saludable produced for Cicatricure was first shown on television on October 8, 2016.
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