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Amica Mutual Insurance Company TV commercial - Worth
Amica Mutual Insurance Company

Amica Mutual Insurance Company is a renowned insurance provider that has been in operation for over a century. Established in 1907, Amica has built a reputation for its exceptional customer service, r...

What the Amica Mutual Insurance Company TV commercial - Worth is about.

Amica Mutual Insurance Company TV commercial - Worth

Amica Mutual Insurance Company is an insurance provider that focuses on providing high-quality services to its customers. One of their most memorable TV spots is titled 'Worth.'

In this ad, we see a couple at home, looking through their belongings after a fire has destroyed most of their possessions. The man picks up a charred and ruined guitar, and the woman looks at him with sadness. However, their Amica agent arrives and tells them that their policy covers the full value of their possessions, which means that they can buy a brand new guitar and other belongings without worrying about the cost.

At this point, the couple realizes that their insurance policy has truly been worth the investment. The agent leaves, and the couple shares a relieved and happy moment together.

The message conveyed in this TV spot is that Amica Mutual Insurance Company cares about their customer's well-being and wants to provide them with peace of mind. The company emphasizes that their customers' possessions are worth more than just their market value, and they want to ensure that customers receive full compensation in case of unexpected events like fire or floods.

Overall, the 'Worth' TV spot is an emotional and persuasive ad that showcases Amica Mutual Insurance Company's commitment to providing high-quality services that meet the unique needs of their customers.

Amica Mutual Insurance Company TV commercial - Worth produced for Amica Mutual Insurance Company was first shown on television on April 28, 2013.

Frequently Asked Questions about amica mutual insurance company tv spot, 'worth'

With more than a century of business know-how to our name, Amica is the oldest mutual insurer of automobiles in the country. We also offer home, marine, personal umbrella liability and life insurance products. Our employees are the key to providing exceptional service to our loyal policyholders.

Amica Insurance has 3,781 employees, and the revenue per employee ratio is $1,428,193. Amica Insurance peak revenue was $5.4B in 2022.

Amica's Mission Statement "Our mission is to create peace of mind and build enduring relationships."

Historical Data

YearRevenues ($M)Profits ($M)
2021$2,728-2.9%$1846%
2020$2,8094.4%$17317.8%
2019$2,6893.8%$14753.1%
2018$2,5908%$96-38.9%

Northwestern Mutual Northwestern Mutual is the largest life insurance company, according to 2022 NAIC data, holding a little over 7 percent of market share.

Ranking of the 20 largest insurance companies according to Forbes

RankCompanyCountry
1UnitedHealth GroupUnited States
2Ping An Insurance GroupChina
3AllianzGermany
4AXA GroupFrance

Who are the largest property and casualty insurance companies? State Farm is the largest property and casualty insurance in the United States, with more than $70 billion in premiums in 2021.

Because of Amica's high J.D. Power auto claims satisfaction score and low average amount of customer complaints with the National Association of Insurance Commissioners, Amica could be a great choice for drivers looking for top-notch customer service.

Empathy is our best policy Empathy is our best policy.

  • #1 Berkshire Hathaway (BRK.B)
  • #2 Ping An Insurance (Group) Co. ( PNGAY)
  • #3 Allianz SE (ALIZY)
  • #4 AXA SA (AXAHY)
  • #5 MetLife Inc (MET)
  • #6 Prudential PLC (PUK)
  • #7 American International Group Inc. ( AIG)
  • #8 Allstate Corp. ( ALL)

  • Balance Sheets. 2022. 2021.
  • Assets: Bonds and debt securities.
  • $ 2,843. $ 2,860.
  • Stocks. 1,237. 1,790. Cash and short-term investments. 105. Other invested assets. 543. 527. Premiums receivable. 442. 423. Other assets. 249. 196. Total assets.
  • $ 5,419. $ 5,829.
  • Liabilities: Reserves for losses and loss expenses.
  • $ 1,501. $ 1,306.

State Farm Top 10 Largest Auto Insurance Companies

Car Insurance ProviderNational Market ShareOverall Rating Out of 10.0*
1. State Farm16.84%9.3
2. Geico14.05%9.1
3. Progressive13.76%8.7
4. Allstate10.69%8.3

Videos

Watch Amica Mutual Insurance Company TV Commercial, 'Worth'

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Agenices

Agenices of the Amica Mutual Insurance Company TV Spot, 'Worth'

Amica Mutual Insurance Company TV commercial - Worth
Mother

Mother is an independent creative that was founded in London in 1996. It has offices in London, New York, Los Angeles, and Shanghai. Mother is known for its creative and innovative approach to adverti...

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