Motor Trend Network is a reputable media company that focuses on the automotive industry. The company has been in operation for several years, providing car enthusiasts and consumers with up-to-date i...
Velocity Drive is a company that has launched a new smart TV spot aimed at eradicating drunk and distracted driving. The spot is emotional, impactful, and highlights the dangers associated with driving under the influence or while being distracted.
The smart TV spot starts with a father and a daughter preparing for their road trip. They pack the car with all the essentials they need for an adventure. The father, while excited about the trip, takes a moment to remind his daughter about the importance of wearing seat belts and avoiding distractions while driving.
The duo sets off on the road, and the smart TV spot follows them as they drive on the highways and enjoy the scenery. Suddenly, a car, driven by a drunk driver, hits them from the side, causing the car to roll over.
The scene changes, and we see the daughter, now in a hospital bed, struggling to recover from the injuries sustained from the accident. The father is by her side, holding her hand, while tears stream down his face.
The smart TV spot concludes with a call to action. The Velocity Drive team urges everyone to make a conscious choice against drunk and distracted driving. They remind us that it only takes a split second to cause a lifetime of pain and urges everyone to be responsible drivers.
Overall, the Velocity Drive smart TV spot is a poignant reminder of the dangers of drunk and distracted driving. It is an emotional appeal that has the potential to save lives by encouraging drivers to be responsible on the road.
Velocity Drive Smart TV commercial - Eradicating Drunk and Distracted Driving produced for Motor Trend Network was first shown on television on June 12, 2017.
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