What the New Balance Basketball TV commercial - Shoe Commercial, No Shoe Feat. Jamal Murray, Darius Bazley is about.
The New Balance Basketball TV Spot, titled 'Shoe Commercial, No Shoe', features two talented basketball players, Jamal Murray and Darius Bazley. What sets apart this advertisement from others in the industry is the fact that the players don't wear any shoes or gear for the entirety of it.
The commercial begins with Murray and Bazley dribbling the ball on a basketball court, with no shoes on their feet. As they start to play an intense game of one-on-one, the viewer is presented with close-up shots of their feet, showcasing the intricate footwork required to excel in the sport.
The ad then shifts gears and shows behind-the-scenes footage of the two players, explaining their journey to becoming professional ballers. This segment provides insight into their dedication and perseverance to overcome obstacles and challenges in their pursuit of excellence.
Ultimately, the commercial ends with a powerful message: it's not about the gear or the shoes, but rather the hard work and determination that it takes to become a successful basketball player. This message reinforces the brand's commitment to excellence and its belief in the power of sport to inspire greatness.
Overall, the New Balance Basketball TV Spot is an innovative and engaging advertisement, showcasing the brand's commitment to excellence and its unique approach to marketing. Through powerful imagery, storytelling, and a compelling message, the commercial leaves a lasting impression on viewers and motivates them to push themselves to reach their full potential on and off the court.
New Balance Basketball TV commercial - Shoe Commercial, No Shoe Feat. Jamal Murray, Darius Bazley produced for
New Balance
was first shown on television on January 17, 2022.
Frequently Asked Questions about new balance basketball tv spot, 'shoe commercial, no shoe' feat. jamal murray, darius bazley
Is the new face of New Balance. If you like this video please click like button subscribe and open notifications.
New Balance, an independent company since 1906, has long sponsored female athletes in track and field and adjacent sports, such as triathlon, with some key names currently on board including Sydney McLaughlin, Emma Coburn, Gabby Thomas and Kendall Ellis.
In its latest ad, New Balance enlisted the help of Kawhi Leonard, Zach LaVine, Dejounte Murray, Jamal Murray, Darius Bazley, and Aaron Nesmith to promote an unreleased basketball shoe.
Since Murray is a star player built for primetime, it's only fitting that he is one of seven signature New Balance athletes in the NBA. Throughout the season, Murray has worn the brand's flagship model - the New Balance TWO WXY v3. We have seen Murray hoop in plenty of player-exclusive and general-release colorways.
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New Balance Athletics, Inc.
(NB), best known as simply New Balance, is one of the world's major sports footwear and apparel manufacturers. Based in Boston, Massachusetts, the multinational corporation was founded in 1906 as the New Balance Arch Support Company.
The Origins of New Balance
The New Balance brand dates back to 1906, when Irish immigrant William J. Riley started the New Balance Arch Support Company. He wanted to offer people better balance (hence the name) through arch support. Interestingly, the idea came from watching his chickens.
New Balance recently re-entered the basketball scene in full strength, signing big name players like Kawhi Leonard, Jaylen Brown, Jamal Murray, Dejounte Murray, and Zach LaVine. Leonard is the only New Balance basketball player to have his own signature shoe thus far.
While before he was one for polished brogues, now he's favoring sneakers, notably Adidas and Gucci's Gazelles. His own simple shoes come with Gucci and Adidas branding, as well as unique red rear detailing and cobalt stripes.
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The brand declares that the time is 'now' for today's generation to energize culture and create positive action themselves, without waiting for permission.