What the New York Life TV commercial - All About Consistency is about.

The New York Life TV Spot, 'All About Consistency' Featuring Rick Barry, is a heart-warming and inspirational commercial that emphasizes the importance of consistency in life. The TV spot features legendary basketball player, Rick Barry, discussing how consistency was a crucial factor in his successful career.

The commercial opens with a shot of Rick Barry, who explains that he might not have been the best basketball player in terms of raw talent, but his consistency and dedication to the game throughout his career set him apart. The commercial then shows a series of clips from Rick Barry's basketball career, highlighting his ability to consistently perform at a high level.

The commercial goes on to explain that consistency isn't just important in basketball, but also in life. New York Life is shown to be an advocate of consistency, helping individuals and businesses to achieve their goals through consistent planning, effort, and hard work.

The commercial ends with a powerful message from Rick Barry, as he encourages viewers to stay consistent in their pursuit of their dreams, and never give up. The commercial's message is clear - consistency is a key ingredient of success, and it's something that everyone can strive towards.

The New York Life TV Spot, 'All About Consistency' is a powerful and emotional commercial that inspires viewers to be consistent in their endeavors. The use of a sports legend like Rick Barry to convey this message makes it both relatable and impactful. The overall message of the commercial is a powerful one, reminding viewers that with consistent effort, commitment, and hard work, anything is possible.

New York Life TV commercial - All About Consistency produced for New York Life was first shown on television on March 6, 2017.