Panini is a company known for producing collectible trading cards and sticker albums, as well as other related products. The company has a long history and has become synonymous with the hobby of coll...
Panini is a popular brand that specializes in trading cards and collectibles. The brand released a TV spot titled 'Collect' that features three athletes - Kobe Bryant, Andrew Luck, and Jozy Altidore.
The commercial starts with Kobe Bryant sitting at a wooden table, looking through a stack of cards. He turns to the camera and says, "Collecting cards is more than just a hobby, it's a way of life." The camera then cuts to Andrew Luck, who is also looking through his collection of cards. "For me, each card tells a story," he says, before the camera cuts to Jozy Altidore saying, "Every card has its own history."
The three athletes are shown in different locations, but they all have one thing in common - their love for collecting cards. The commercial goes on to explore the joy and excitement that comes with searching for that one elusive card to add to your collection. "I've been collecting for years," Kobe Bryant says, "but every time I open a new pack, it's like I'm a kid again."
The spot is visually stunning, with clear, crisp shots of the athletes, their collections, and the cards themselves. The music and sound effects add an element of nostalgia, reminding viewers of their own experiences with trading cards.
The commercial ends with the three athletes holding up a card, smiling and looking directly at the camera. "Collecting cards connects us to our past, present, and future," Jozy Altidore says. "It's something that will always be a part of us," Andrew Luck adds. The camera then pans out to reveal a Panini logo, emphasizing the brand's role in the world of collectibles.
Overall, the 'Collect' TV spot is a charming and relatable look at the joy of collecting. The use of three different athletes from different sports adds a sense of universality to the commercial, making it appealing to a wide range of collectors.
Panini TV commercial - Collect produced for Panini was first shown on television on May 19, 2014.
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