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The Xeljanz XR TV spot titled 'Gymnastics' is a thirty-second commercial that features a young girl in a purple leotard tumbling and performing acrobatics. The commercial's aim is to target people who have rheumatoid arthritis by showcasing how Xeljanz XR, the medication, can help them live a better life.
The commercial begins by showing the young girl performing various gymnastics routines, including flips and cartwheels. The camera then shows her rubbing her knee, indicating that she has rheumatoid arthritis. The next shot shows her taking Xeljanz XR medication and getting back to her gymnastics routine with ease.
The commercial aims to highlight the impact of the medication, which can help reduce the pain and inflammation associated with rheumatoid arthritis. It also emphasizes that individuals with arthritis can lead active and fulfilling lives by taking medication and consulting their medical doctors.
Overall, the Xeljanz XR TV spot is enlightening, inspiring, and aimed at promoting a positive outlook on life with rheumatoid arthritis. The commercial showcases the medication's efficacy, instilling hope in the lives of individuals struggling with arthritis while reassuring them that they can still participate in activities they enjoy.
Xeljanz XR TV commercial - Gymnastics produced for Xeljanz was first shown on television on March 24, 2019.
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