Popeyes is a popular fast-food chain known for its mouth-watering fried chicken and Louisiana-inspired flavors. The company was founded on June 12, 1972, and is currently the second-largest quick-serv...
Popeyes $5 Bonafide Big Box is a popular order that allows customers to enjoy a fulfilling and delicious meal at an affordable price. The TV commercial for the Bonafide Big Box highlights its size and value, as well as the quality of the food served at Popeyes.
The advertisement starts with the narrator describing the box as "big", while it shows an overhead shot of the box, which includes a chicken leg, two chicken wings, a side item, a biscuit, and a drink. The narrator continues praising the box's affordability, noting that it only costs $5. The commercial intercuts shots of the box with customers enjoying their meals.
Next, the commercial shifts its focus to Popeyes' New Orleans heritage. It shows shots of the city's famous architecture and the people who work there preparing the food. The narrator explains that every bite taken from the box is like a trip to New Orleans.
The second half of the commercial highlights the size of the chicken pieces in the box. "Those wings aren't just wings - they're two-foot wings!" The commercial then shows a close-up shot of a piece of chicken that is significantly larger than the nuggets served at other fast-food restaurants.
Finally, the narrator concludes by telling the audience that the Bonafide Big Box is too big to fit in the TV screen and that they will have to head down to Popeyes to see how big it is themselves.
All in all, the commercial for Popeyes $5 Bonafide Big Box effectively advertises the box's size, quality, and affordability. With mouth-watering shots of the food and references to Popeyes' rich heritage, the commercial is sure to make viewers' stomachs growl and entice them to try the Bonafide Big Box.
Popeyes $5 Bonafide Big Box TV commercial - Its Big produced for Popeyes was first shown on television on August 26, 2014.
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