What the Certain Dri TV commercial - Colorful Closet is about.
Certain Dri is a well-known brand of antiperspirant that's designed to help individuals manage excessive sweating. Recently, the brand developed a new TV advertising campaign to showcase the efficacy of their product. One of the most popular and widely discussed ads from this campaign features a woman named Jessica, who's trying to put together an outfit for a job interview.
The TV spot, entitled "Colorful Closet", begins with a shot of Jessica standing in front of her closet, surrounded by a sea of different colored shirts and blouses. She's clearly sweating profusely, and as she reaches for one of the items in her closet, a small puddle of sweat forms on the shelf. Frustrated and embarrassed, she turns to the camera and says, "I hate having to worry about my sweat stains. It's so embarrassing."
Enter Certain Dri, the antiperspirant that promises to keep sweat at bay. Jessica applies a small amount of the product to her underarms, and suddenly she's able to wear any color she wants without worrying about sweat stains. The remainder of the ad shows Jessica strutting confidently through her day, wearing bright, bold colors that she would never have dared to wear before. The tagline for the ad reads, "Now you can wear your confidence in living color."
The "Colorful Closet" ad has been praised for its inclusive message and its effective use of humor to highlight a common problem faced by many individuals. The ad's bright colors and upbeat soundtrack also help to convey a sense of energy and vitality that's aligned with the Certain Dri brand. Overall, the TV spot serves as a powerful reminder of the difference that a good antiperspirant can make in people's lives, giving them the confidence to wear whatever they want and pursue their goals without fear of embarrassment.
Certain Dri TV commercial - Colorful Closet produced for
Certain Dri
was first shown on television on May 3, 2015.
Frequently Asked Questions about certain dri tv spot, 'colorful closet'
Real Sweat Protection
You sweat less at night, allowing the antiperspirant to absorb into your pores for sweat protection the next day. Usage instructions: Apply at night to completely dry, non-irritated underarms. Can be reapplied in the morning for an extra layer of freshness and protection.
Certain Dri Powders are formulated to help you absorb sweat, control odors and prevent chafing all day as an additional layer of protection and freshness.
WHAT ABOUT MORNING OR DAYTIME USE? Clinical Strength Certain Dri® 72hr protection Roll-on or Solid work best when used at night. For extra freshness throughout the day, we have specially formulated Everyday Strength Certain Dri® A.M. Solid or Roll-on antiperspirant as a companion just for morning use.
Certain Dri is designed to stop excessive sweating for up to 72 hours. Certain Dri is a prescription-strength roll-on antiperspirant that aims to offer up to 72 hours of protection from excessive sweating. It's made with 12% Aluminum Chloride, which deeply penetrates sweat glands to combat perspiration from the source.
Apply Clinical Strength Certain Dri® anti-perspirant to underarms at bedtime. That's because Clinical Strength Certain Dri® works while you sleep to shrink your pores so it can stop perspiration all day. It will not wash off the next day, even after bathing or showering.
To increase the effectiveness of the product, I make sure my underarms are completely dry before applying. I find that this helps the formula really hit all my sweat glands and limit the chances of irritation. It took about three consecutive nights of applying Certain Dri for me to recognize a difference.
Magnesium is one of the best nutrients for helping you maintain healthy skin, hair and nails - and it also helps control your body odor! When you're deficient in magnesium, your body's ability to break down sweat into different compounds can get thrown off.
Other materials, like the polyester fabric found in Nike Dri-FIT clothing, help keep the skin cool and dry by dispersing moisture across the fabric's surface to evaporate faster. No matter what your workout clothing is made from, it's possible for stubborn sweat smells to remain, even after a cycle in the wash.
Side effects include: Local skin irritation (burning, stinging, itching, tingling).
After showering, the skin under the arms is often moist and a warm shower can result in further perspiration. In order for Certain Dri to work effectively, the skin should be absolutely dry in order for the product to be absorbed into the pores.
That's because Clinical Strength Certain Dri® works while you sleep to shrink your pores so it can stop perspiration all day. It will not wash off the next day, even after bathing or showering.
The two B-vitamins that might have some connection to body odor are vitamin B-1 (thiamin) and the B vitamin choline, Jasonides tells Lucy. If taken in mega doses, thiamin is excreted not only in urine, but also through the skin, and this changes body odor.