About MastercardMastercard is a global payment processing company that provides technology and services to consumers, small and medium businesses, governments and public sectors, large enterprises, ba...
Mastercard MasterPass TV Spot, 'Don’t Just Buy It, MasterPass It' is an advertisement promoting the use of MasterPass by Mastercard, a digital wallet that allows you to securely and conveniently make online purchases with just a few clicks.
The commercial opens with a woman shopping online for a dress, but when she tries to complete her purchase, she is presented with multiple different payment options, each with their own complicated forms and requirements. Clearly frustrated, she quickly closes her laptop and walks away.
The scene then shifts to a group of people, each holding various items they want to purchase. They are all clearly fed up with the time and hassle of traditional online payment methods.
All of a sudden, a light bulb goes off and they switch to MasterPass. With MasterPass, they can quickly and easily make purchases online without having to fill out lengthy payment forms or remember multiple passwords for different payment methods.
The commercial finishes with the tagline: "Don't just buy it, MasterPass it!" urging viewers to simplify their online purchasing experience with MasterPass.
The use of humor and relatable scenarios makes this commercial entertaining and effective at drawing in viewers. Ultimately, it highlights the convenience of using MasterPass to simplify the purchasing process, making it an attractive and compelling option for anyone who wants to streamline their online shopping experience.
Mastercard MasterPass TV commercial - Don’t Just Buy It, MasterPass It produced for Mastercard was first shown on television on September 11, 2016.
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