About OakleyOakley is a well-known American brand that specializes in designing and producing eyewear, apparel, and accessories. Headquartered in California, the company was founded in 1975 by Jim Jan...
The Oakley Pro Shield TV Spot, 'Focused' is an action-packed commercial that revolves around American football player Lamar Jackson. Lamar can be seen getting ready for team practice while donning a pair of sleek black Oakley Pro Shields. In typical Oakley fashion, the commercial takes viewers on a wild ride, showcasing Lamar's impressive skill set, agility, and lightning-fast reflexes on the field.
The ad combines sharp visuals with an intense soundtrack to create a thrilling viewing experience. Lamar's actions are captured in slow-motion, adding an element of drama and excitement to the entire scene. With each pass and jump, the Pro Shield's rugged design is displayed prominently, highlighting its durability and unparalleled performance.
Oakley's goal with this commercial is to emphasize the importance of focus, and how the Pro Shield sunglasses can help athletes achieve optimal performance. The commercial's tagline - 'Focus on one thing: being the best. The Oakley Pro Shield helps you get there' - encapsulates this concept perfectly.
Overall, Oakley's Pro Shield TV spot is an excellent example of visual storytelling. The ad seamlessly intertwines sports, fashion, and technology, providing a glimpse into the world of high-performance athletics. By showcasing Lamar's talent and dedication, Oakley inspires viewers to pursue excellence in any field they choose.
Oakley Pro Shield TV commercial - Focused produced for Oakley was first shown on television on May 14, 2021.
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