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Advertisers of the Bud Light Seltzer TV Spot, 'Colors' Song by Black Pumas

Bud Light Seltzer TV commercial - Colors
Bud Light Seltzer

Bud Light Seltzer is a beverage company that specializes in producing refreshing and delicious drinks that are perfect for any occasion. The brand was launched in January 2020 and has since then becom...

What the Bud Light Seltzer TV commercial - Colors is about.

Bud Light Seltzer TV commercial - Colors

Title: Bud Light Seltzer TV Spot: Embracing Colors through the Power of Music

Introduction:In a world that yearns for connection, expression, and great taste, Bud Light Seltzer's latest TV spot titled 'Colors' allows viewers to immerse themselves in a vibrant visual and auditory experience. Set to the captivating sounds of the song "Colors" by the Grammy-nominated band Black Pumas, this commercial brings together the artistry of music and the refreshing taste of Bud Light Seltzer in a truly harmonious way.

The Visual Symphony:As the ad begins, we are transported to a colorful world filled with stunning visuals. Each vibrant hue sweeps across the screen, drawing viewers into a world of tantalizing flavor combinations. From the refreshing citrus burst of lemon-lime to the zesty tang of strawberry, every flavor in the Bud Light Seltzer range is celebrated through vivid imagery.

The enchanting synchronization of music and visuals creates a sensory experience that stimulates the taste buds and uplifts the spirit. As viewers are carried away by the kaleidoscope of colors, they become fully engaged in the advertisement's core message: that Bud Light Seltzer is a vibrant and enticing choice for those seeking both taste and style.

The Musical Enchantment:The heart and soul of this TV spot lies in the spellbinding "Colors" by Black Pumas. The song's soulful melody and lyrics complement the visual narrative, ensuring an emotionally charged experience for the audience. The smooth, blues-infused grooves and evocative vocals of the Black Pumas beautifully capture the essence of Bud Light Seltzer's diverse range of flavors, just as a symphony captures the essence of its composer's vision.

The lyrics themselves speak to the power of embracing individuality and the endless possibilities that come with letting one's true colors shine. This sentiment resonates with consumers, inspiring them to celebrate their own unique flavors and choices while enjoying the refreshingly crisp taste of Bud Light Seltzer.

Conclusion:Bud Light Seltzer's 'Colors' TV spot, with its captivating visuals and the soulful notes of Black Pumas' "Colors," takes viewers on an enchanting journey. It celebrates the vibrancy of life and the potential for extraordinary experiences. Through this advertisement, Bud Light Seltzer invites consumers to embrace their own individuality while indulging in the flavorful range of Bud Light Seltzer. So, raise a can, let the colors of your personality shine, and savor the refreshing magic of Bud Light Seltzer.

Bud Light Seltzer TV commercial - Colors produced for Bud Light Seltzer was first shown on television on March 8, 2023.

Song from commercial Bud Light Seltzer TV Spot, 'Colors' Song by Black Pumas

Black Pumas - Colors"Colors" is a song by the American psychedelic soul band Black Pumas. The song was written by the band's lead vocalist Eric Burton and guitarist Adrian Quesada. It was released as a single in April 2019 and later included in the band's self-titled debut album. "Colors" has since become one of the band's most popular songs and has received critical acclaim.

Meaning and InspirationAccording to Eric Burton, "Colors" was inspired by his attempt to write something from his highest self. The song is about finding one's truth and being comfortable with who you are. Burton said that he was trying to write a song that explains the plight of someone who is spiritual trying to find their truth.

Musical Style and Reception"Colors" is a blend of blues , psychedelic soul, and funk. The song features Burton's soulful vocals and Quesada's guitar work. The song has been praised for its catchy melody, powerful lyrics, and Burton's vocal performance. It has been covered by several artists and has been featured in various movies, TV shows, and commercials.

Music Videos and PerformancesBlack Pumas released an official music video for the song in November 2019, which has garnered over 6.7 million views on YouTube. The band has also performed the song on several TV shows, including The Ellen DeGeneres Show, The Tonight Show Starring Jimmy Fallon, and The Late Show with Stephen Colbert.

In summary, "Colors" is a popular song by the American psychedelic soul band Black Pumas, which has received critical acclaim for its catchy melody, powerful lyrics, and soulful vocals. The song is about finding one's truth and being comfortable with who you are. It blends blues, psychedelic soul, and funk and has been featured in various movies, TV shows, and commercials.

Frequently Asked Questions about bud light seltzer tv spot, 'colors' song by black pumas

Colors Bud Light Seltzer TV Spot, 'Colors' Song by Black Pumas.

Bud Light Seltzer's Super Bowl ad spotlights its new line of hard soda and stars celebrity chef Guy Fieri. The hard seltzer category has seen growth slow in recent months, and Bud Light Seltzer's market share is deteriorating, according to J.P. Morgan.

The slogan “100% Hard Seltzer, 0% Beer” tries to draw attention to the fruity flavor characteristic and distinctive carbonation of seltzer.

5% Each serving of Bud Light Seltzer has 100 calories, less than 1 gram of sugar and 2 grams of carbs. These gluten free alcohol drinks have a 5% ABV and are made with no artificial flavors.

Note: Although Baldwinsville is the actual home of Bud Light Seltzer, the TV commercials are set in the real town of Seltzer, Pa.

Within the #Upforwhatever spirit, Bud Light printed an assortment of slogans on each beer label, one of which was the following:“The perfect beer for removing 'no' from your vocabulary for the night.” Even though the company aimed to spread the message of people coming together and having fun, some consumers thought ...

A Spiked Seltzer Beverage with Widespread Appeal Created to delight even the most discerning of drinkers, Bud Light Seltzer is a new standard in premium flavored seltzer. This 5% ABV seltzer contains just 100 calories per can, with less than 1 gram of sugar and 2 grams of carbs.

Note: Although Baldwinsville is the actual home of Bud Light Seltzer, the TV commercials are set in the real town of Seltzer, Pa.

One of the main selling points for hard seltzer is the low-carbohydrate and low-calorie profile of about 100 calories per can, whereas most beers is 150 calories or more. Hard seltzer is also a good alternative for those who want to enjoy a non-bitter and gluten-free alcoholic drink.

The people who share the same spirit, share the same beer. For those who grind, stay loud, and never back down, This Bud's For You. Watch our Super Bowl LVII commercial below.

Bud Light only has an ABV of 4.2% and contains 110 calories per can. Because of its lower ABV and fewer calories, it has been marketed as a healthier option.

And while, Bud Light Seltzer can't correct all the misconceptions out there, they're setting the record straight on one of them – there is no beer in Bud Light Seltzer!

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Agenices of the Bud Light Seltzer TV Spot, 'Colors' Song by Black Pumas

Bud Light Seltzer TV commercial - Colors
Vizeum

Vizeum is a global media agency that provides a wide range of services including strategic planning, media buying, and digital marketing. It was founded in 2003 and is headquartered in London, UK. Viz...

Products

Products Advertised

Bud Light Seltzer Black Cherry
Bud Light Seltzer Hard Soda Orange Soda
Bud Light Seltzer Mango
Bud Light Seltzer Retro Tie Dye Cherry Limeade
Bud Light Seltzer Sangria Splash Red Sangria Style
Bud Light Seltzer Watermelon
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