Elite Singles television commercial 2017

What the Elite Singles TV commercial - Rediscover is about.

Elite Singles is a dating website that caters to people who are seeking long-term relationships. The Elite Singles TV Spot 'Rediscover' focuses on the idea that after a certain age, people can lose touch with the joy of dating and the promise of finding love. The ad acknowledges that many people might feel jaded and burnt out by dating, but encourages them to look at the process with a new set of eyes.

The ad starts with a montage of people of different ages and races going about their daily lives. We see them commuting to work, exercising, and chatting with friends. The voiceover asks, "Have you given up on finding love?" The tone is empathetic and understanding. It acknowledges that dating can be tough, especially for people who are looking for something genuine and long-lasting.

The next scene shows an older couple laughing together, in what looks like their living room. The voiceover asks, "Are you rediscovering the joy of dating?" The message is clear - it's never too late to find love, and there's no shame in actively searching for it.

The ad then shows a series of people meeting for the first time. Some of them are tense, others awkward, but there's a sense of excitement and possibility in the air. The voiceover continues, "Rediscover the hope that comes with new beginnings." Here, the ad taps into the idea that dating can be nerve-wracking, but that there's also an undeniable thrill to meeting someone for the first time.

In the final scene, we see a couple standing on a rooftop, with a gorgeous view of the city behind them. They're smiling and holding hands. The voiceover concludes, "Rediscover love on Elite Singles." The ad ends with the tagline, "For singles seeking lasting love," and the Elite Singles logo.

Overall, the Elite Singles TV Spot 'Rediscover' is a sensitive and uplifting ad that reminds viewers that no matter how jaded they might feel about dating, there's always a chance for a happy ending. The ad is well-produced and has a polished look, which helps to convey the idea of Elite Singles as a classy and sophisticated dating website.

Elite Singles TV commercial - Rediscover produced for Elite Singles was first shown on television on December 31, 2017.