Quicken Loans, now known as Rocket Mortgage, is a well-known American mortgage lender. The company was founded in 1985 by Dan Gilbert and is headquartered in Detroit, Michigan. Quicken Loans has becom...
In the Quicken Loans HARP TV spot, 'Simple and Easy,' the mortgage provider touts their simple and convenient process for refinancing through the Home Affordable Refinance Program (HARP).
The commercial opens with a man sitting in his living room looking at bills, while a voiceover explains how refinancing can help homeowners reduce their monthly mortgage payments. The man then picks up the phone and calls Quicken Loans, where he's greeted by a helpful representative.
The representative walks the man through the process of refinancing his mortgage, explaining how Quicken Loans' streamlined process makes it easy for homeowners to get the lower rates they need. The man is shown feeding documents into a scanner and uploading them via a secure online portal, while the representative assures him that everything is simple and easy.
The commercial ends with the man smiling and feeling confident with his decision to refinance through Quicken Loans. The voiceover emphasizes how Quicken Loans makes it easy to refinance and encourages others to visit their website or call to get started.
Overall, the Quicken Loans HARP TV spot, 'Simple and Easy,' emphasizes the ease and convenience of refinancing through the provider, highlighting their streamlined process and helpful customer service.
Quicken Loans HARP TV commercial - Simple and Easy produced for Quicken Loans was first shown on television on May 6, 2014.
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