Title: Reinventing The Cleaning Industry: The Story of Seventh GenerationIntroduction:Seventh Generation, a socially and environmentally responsible company, has revolutionized the cleaning industry s...
In the Seventh Generation TV spot, 'Believe in a Seventh Generation', we are introduced to the brand's commitment to sustainability and ethical practices. The ad features a voiceover by Seventh Generation's CEO, Joey Bergstein, who explains the importance of thinking about future generations when making decisions today.
The ad shows different people and families making small environmentally-conscious choices, like using reusable straws, buying organic produce, and recycling. We see a close-up of a woman holding a reusable bottle, while at the same time, a child drinks from a plastic water bottle. The contrasting images show how the small choices we make today can have an impact on future generations.
Throughout the ad, we see images of nature, including forests, rivers, and creatures, reminding us of the importance of protecting the planet. The ad ends with the line, "Believe in a Seventh Generation", emphasizing the brand's commitment to leaving a better world for future generations.
Overall, the Seventh Generation TV spot does an effective job of promoting the brand's values and mission. Through a series of thoughtful, visually striking scenes, the ad shows that Seventh Generation isn't just another cleaning product brand - they're a company that truly cares about the environment and is working to make a difference.
Seventh Generation TV commercial - Believe in a Seventh Generation produced for Seventh Generation was first shown on television on February 3, 2020.
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